Account Executive - SMB
WFA Digital Insight
The demand for skilled Account Executives in the digital marketing space has surged, with a 25% increase in job postings over the past year. As companies like Lattice continue to redefine the future of sales and customer experience, professionals with a strong background in managing high-velocity sales cycles and strategic sales processes are in high demand. With the remote work landscape evolving, candidates who can thrive in dynamic environments and demonstrate exceptional communication skills are highly sought after. Before applying, it's essential to understand the company's mission and values, as well as the role's requirements, to ensure a strong fit.
Job Description
## About the Role As a dynamic and driven Account Executive at Lattice, you will play a pivotal role in elevating the company's sales efforts. This is not just about closing deals; it's about crafting exceptional experiences and building meaningful partnerships with customers. You will act as a trusted advisor, mastering the Lattice platform and staying ahead of trends in performance management, employee engagement, and HR/People Ops.
The sales team at Lattice is committed to driving growth and innovation, and as an Account Executive, you will be at the forefront of this effort. You will work closely with both the sales and technical teams to ensure the smooth communication and execution of projects, as well as identify opportunities for upselling and cross-selling.
## What You Will Do - Drive new business acquisitions to consistently meet or exceed monthly sales quotas - Prospect and engage cold accounts, contributing to 30% of your monthly target - Conduct insightful discovery calls to identify and address potential customers' business challenges and goals - Showcase deep knowledge of Lattice products and their industry positioning to assist customers in evaluating our solutions - Onboard 6-12 new customers each month, contributing to our rapid growth - Thrive in a dynamic, startup environment experiencing exceptional growth and change - Work closely with both the sales and technical teams to ensure the smooth communication and execution of projects - Own the strategic contract renewal process, mitigating risks, driving client value, and maintaining a high retention rate - Proactively mitigate churn risk by adopting a holistic, customer-centric approach
## What We Are Looking For - Proven track record in generating new business and surpassing sales targets - 2+ years of SaaS full-cycle closing experience with a strong sales background - Exceptional verbal and written communication skills - Strong commitment to Lattice’s mission and values - Ability to work in a fast-paced, motivated, and supportive environment - Proficiency in Excel and other sales tools - Strong understanding of the sales process and sales principles
## Nice to Have - Experience with sales analytics and data-driven decision making - Knowledge of the HR/People Ops industry and trends - Familiarity with sales automation tools and technologies - Certification in sales or a related field
## Benefits and Perks - Competitive salary and incentive stock options - Comprehensive benefits package, including medical, dental, and vision insurance - Life, AD&D, and Disability Insurance - Emergency Weather Support and Wellness Apps - Paid Parental Leave and Paid Time off, inclusive of holidays and sick time - Commuter and Parking Accounts, as well as Lunches in the Office - Internet and Phone Stipend, and a one-time WFH Office Set-Up Stipend - 401(k) retirement plan and opportunities for career development and personal advancement
How to Stand Out
- To stand out in your application, be sure to highlight your experience with sales analytics and data-driven decision making.
- Familiarize yourself with Lattice's products and services, as well as the company's mission and values, to demonstrate your commitment to the role.
- Develop a strong understanding of the sales process and sales principles, and be prepared to provide examples of your experience in these areas.
- Create a portfolio that showcases your sales achievements and strategies, and be prepared to discuss your approach to sales and customer relationships.
- When negotiating salary, be sure to research the market rate for the role and be confident in your asking price.
- Be prepared to ask questions during the interview process, such as what a typical day looks like in the role, and what opportunities there are for growth and development.
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