Account Executive

About the Role

The account executive team at USA TODAY Co. is a dynamic and results-driven group that is passionate about delivering exceptional client experiences. As a team player, you will be expected to contribute to the development of new business strategies, share knowledge and best practices with colleagues, and participate in ongoing training and professional development opportunities.

In this role, you will report to a senior account executive or sales manager who will provide guidance, support, and feedback to help you achieve your goals. You will also have access to a range of internal resources, including a full-service digital agency, data and insights tools, and a comprehensive suite of marketing solutions.

What You Will Do

• Develop and execute customized digital marketing plans for local businesses
• Build and maintain relationships with clients to understand their unique needs and goals
• Manage multiple client accounts and prioritize tasks to meet deadlines
• Stay up-to-date on the latest digital marketing trends and best practices
• Collaborate with internal teams, including sales, marketing, and creative, to deliver exceptional client solutions
• Conduct market research and analyze data to identify opportunities for growth and improvement
• Develop and present customized marketing proposals to clients
• Negotiate and close new business deals
• Manage and optimize client budgets to achieve maximum ROI
• Provide exceptional client service and support to ensure high levels of satisfaction and retention

What We Are Looking For

• 1+ years of experience in digital marketing or sales, preferably in a B2B environment
• Proven track record of success in managing multiple client accounts and driving revenue growth
• Strong foundation in digital marketing principles, including Google Ads and Salesforce
• Excellent communication, presentation, and interpersonal skills
• Ability to work in a fast-paced, dynamic environment and prioritize tasks to meet deadlines
• Strong problem-solving and analytical skills, with the ability to think creatively and outside the box
• Proficiency in MS Office, including Excel, Word, and PowerPoint
• Bachelor's degree in marketing, business, or a related field

Nice to Have

• Experience working with local businesses or in a similar industry
• Certification in Google Ads or Salesforce
• Knowledge of SEO, social media marketing, and other digital marketing channels
• Experience with CRM software and data analysis tools
• Familiarity with emerging technologies, such as virtual and augmented reality

Benefits and Perks

• Competitive base salary and uncapped commission structure
• Comprehensive benefits package, including health, dental, and vision insurance
• 401(k) matching program and retirement savings plan
• Generous PTO and paid holiday policy
• Flexible, remote work arrangement with opportunities for professional development and growth
• Access to a range of internal resources, including a full-service digital agency and data and insights tools
• Opportunities for career advancement and professional growth within the company

• Develop a strong understanding of Google Ads and Salesforce to stand out in this role
• Create a portfolio that showcases your experience and success in digital marketing and sales
• Be prepared to talk about your approach to building and maintaining client relationships
• Research the company and the local market to demonstrate your knowledge and enthusiasm for the role
• Practice your presentation skills to effectively communicate your ideas and proposals
• Be prepared to discuss your experience with data analysis and how you use data to drive decision-making
• Don't be afraid to ask questions and seek feedback during the interview process