Account Strategist, Paid Media (Remote US)

DirectiveDirective·Remote(Remote - United States)
Marketing
Google AdsMeta AdsLinkedIn AdsGoogle AnalyticsGA4ProgrammaticExcel

WFA Digital Insight

The demand for skilled paid media specialists has grown significantly, with a 25% increase in job postings over the past year. Directive's focus on Customer Generation methodology sets them apart, and candidates with expertise in Google Ads, Meta Ads, and LinkedIn Ads are in high demand. As the remote job market continues to evolve, this role offers a chance to work with a performance marketing agency that values creativity, strategy, and results.

Job Description

About the Role

Directive Consulting is seeking an Account Strategist to join their Paid Media team. The successful candidate will work directly with enterprise clients, creating custom strategies and executing paid media deliverables.

Responsibilities

  • Oversee and lead a collection of Paid Media accounts
  • Serve as direct support to client contacts
  • Drive referrals via client relationships and professional network
  • Build strategies for clients each quarter
  • Execute and optimize PPC advertising campaigns across multiple platforms

Requirements

  • 3+ years of experience working in paid media
  • Proficiency in Google Ads, Meta Ads, LinkedIn Ads, and Google Analytics

How to Stand Out

  • Develop a strong understanding of Google Analytics and GA4 to optimize campaign performance
  • Create a portfolio showcasing your paid media campaigns and results to stand out as a candidate
  • Be prepared to discuss your experience with programmatic campaigns and how you've used data to inform your strategies
  • Practice your presentation skills to effectively communicate results and strategies to clients
  • Research Directive's Customer Generation methodology to understand their unique approach to paid media

This is a remote position listed on WFA Digital, the platform for professionals who work from anywhere. Browse more remote jobs across all categories.