Associate Director, Paid Media (Remote Canada) - Future Opening

DirectiveDirective·Remote(Remote - Canada)
Marketing
Excel

WFA Digital Insight

As demand for paid media specialists continues to grow, Directive's unique Customer Generation methodology sets them apart. With a focus on generating SQLs and customers, this role requires a growth mindset and future-focused approach. High demand for skills like Excel and analytics makes this an exciting opportunity for those looking to elevate their careers in remote digital marketing.

Job Description

About the Role

Directive Consulting is seeking an Associate Director, Paid Media to join their team. As a key member, you will be responsible for setting goals, ensuring best practices, and driving accountability across client engagements.

Responsibilities

  • Set goals for every client engagement in your pod
  • Ensure clients follow best practices across all channels and mediums, including LTV:CAC modeling and Customer Generation
  • Break down barriers to strategy approval and support your team in earning a yes
  • Build structure, create a cadence, and empower your team with clear communication and expectation setting

Requirements

  • Excel expertise

Nice to Have

  • Experience in paid media and performance marketing

Benefits

  • Opportunity to work with a unique marketing methodology
  • Collaborative and fast-paced environment

How to Stand Out

  • Familiarize yourself with Directive's Customer Generation methodology to stand out in your application
  • Highlight your Excel skills and experience with data-driven decision making
  • Prepare examples of how you've driven accountability and empowered teams in previous roles
  • Be ready to discuss your approach to breaking down barriers to strategy approval and earning buy-in from clients
  • Showcase your ability to work in a fast-paced environment and adapt to changing priorities

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