Associate Vice President Direct Mail Content
WFA Digital Insight
The demand for skilled direct mail content leaders is on the rise, with nonprofit organizations increasingly relying on innovative fundraising strategies to drive their missions. As the market for digital marketing specialists continues to evolve, professionals with expertise in direct mail marketing are in high demand. MissionWired, a pioneer in revolutionary fundraising strategies, is seeking an Associate Vice President to lead their direct mail content team and drive real change. With a focus on social impact and diversity, this role offers a unique opportunity for professionals to make a meaningful difference. Before applying, candidates should be prepared to showcase their expertise in direct mail marketing, team management, and creative strategy development.
Job Description
About the Role
The Associate Vice President of Direct Mail Content at MissionWired is a key leadership role that entails overseeing and expanding the agency's direct mail creative practice. As a seasoned professional in direct response marketing, you will collaborate with internal teams to bring clients' goals to life and drive industry-leading creative approaches. Your day-to-day responsibilities will include managing team members, guiding career development, and fostering a culture of inclusion and innovation.As a leader in the direct mail content team, you will work closely with cross-functional teams to develop and execute compelling creative strategies for world-changing nonprofits, Democratic elected officials, and political challengers. Your expertise in direct mail marketing, combined with your passion for social change, will enable you to drive real impact and make a meaningful difference in the lives of others.
The ideal candidate will have a strong track record of leading direct response marketing, direct mail strategy, and creative best practices for nonprofits, politicals, or both. You will be a natural collaborator, with experience working up and down your skillset and a predisposition toward out-of-the-box thinking and bold ideas.
What You Will Do
- Oversee and expand the agency's direct mail creative practice
- Manage team members and guide career development equitably and humbly
- Collaborate across internal teams and ad-hoc projects
- Develop and maintain compelling, authentic creative strategies for world-changing nonprofits, Democratic elected officials, and political challengers
- Participate in agency work as well as business development, including bringing our best creative work forward in proposals and pitches
- Foster a culture of inclusion, innovation, and continuous learning
- Analyze campaign results and provide data-driven insights to optimize future campaigns
- Stay up-to-date with industry trends and best practices in direct mail marketing
- Develop and manage budgets for direct mail campaigns
What We Are Looking For
- 7+ years of experience leading direct response marketing, direct mail strategy, and creative best practices for nonprofits, politicals, or both
- Experience managing teams and training writers
- A predisposition toward out-of-the-box thinking and bold ideas
- Comfort working up and down your skillset
- Experience with client-facing roles
- A passion for supporting and connecting with individuals and teams, both colleagues and mentees
- Strong analytical and problem-solving skills
- Excellent communication and project management skills
- Experience with Excel and other data analysis tools
Nice to Have
- Experience with business development
- Knowledge of industry-specific software and tools
- Certification in direct marketing or a related field
Benefits and Perks
- Competitive salary and benefits package
- Opportunity to work with a talented team of professionals who are passionate about social change
- Flexible remote work arrangements
- Professional development opportunities, including training and conference attendance
- Access to cutting-edge technology and tools
- A culture of inclusion, innovation, and continuous learning
- Recognition and rewards for outstanding performance
How to Stand Out
- To stand out in the application process, be sure to showcase your expertise in direct mail marketing and creative strategy development.
- Highlight your experience working with nonprofit organizations and driving social change through innovative fundraising strategies.
- Emphasize your ability to work collaboratively and manage teams effectively, as well as your passion for fostering a culture of inclusion and innovation.
- Make sure to tailor your resume and cover letter to the specific requirements of the role, and be prepared to provide examples of your work and achievements.
- Consider including a portfolio or samples of your writing and creative work to demonstrate your skills and expertise.
- Be prepared to discuss your experience with data analysis and budget management, as well as your knowledge of industry-specific software and tools.
- Don't be afraid to ask questions during the interview process, such as what a typical day looks like in the role or what opportunities there are for professional development and growth.
This is a remote position listed on WFA Digital, the platform for professionals who work from anywhere. Browse more remote jobs across all categories.