BDR Team Lead

About the Role

Posthog's approach to product development and customer interaction is revolutionary, aiming to make product analytics and development more autonomous and efficient. The company has seen rapid adoption, with over 450,000 organizations installing Posthog, primarily through word-of-mouth. This success is a testament to the company's strong product-market fit and its commitment to innovation and customer satisfaction.

What You Will Do

• Lead and manage a team of Business Development Representatives, focusing on sales strategy, performance optimization, and team development.
• Develop and execute a comprehensive GTM strategy that aligns with Posthog's product roadmap and growth ambitions.
• Utilize Salesforce and other sales tools to analyze sales performance, identify trends, and implement data-driven decisions to enhance sales outcomes.
• Collaborate with cross-functional teams, including product, marketing, and customer success, to ensure a unified approach to customer engagement and growth.
• Conduct market research and competitor analysis to inform sales strategies and stay ahead of industry trends.
• Foster a culture of transparency, autonomy, and accountability within the BDR team, promoting Posthog's values and work ethic.
• Manage and optimize sales metrics, such as conversion rates, sales qualified leads, and sales-qualified opportunities, to measure team performance and growth.
• Develop and implement training programs to enhance the skills and knowledge of the BDR team, ensuring they are equipped to meet evolving sales demands.
• Represent Posthog in industry events, conferences, and networking meetings to build brand awareness and generate leads.

What We Are Looking For

• Proven experience in a sales leadership role, preferably in a SaaS or tech environment, with a strong background in GTM strategies and team management.
• Expertise in Salesforce and other CRM tools, with the ability to analyze data, identify insights, and make strategic decisions.
• Excellent communication, leadership, and interpersonal skills, with the ability to motivate and manage high-performing teams.
• Strong understanding of sales metrics, including conversion rates, sales qualified leads, and customer acquisition costs.
• Experience with sales enablement tools and technologies that support the sales process.
• A bachelor's degree in Business Administration, Marketing, or a related field, with a focus on sales, marketing, or business development.
• Ability to work in a fast-paced, remote environment, with a high level of autonomy and self-motivation.

Nice to Have

• Experience with product-led growth strategies and how they impact sales and customer acquisition.
• Knowledge of data analytics tools and how they can be leveraged to inform sales decisions.
• Certification in sales leadership or a related field, demonstrating a commitment to professional development.
• Experience working in an open-source or product analytics environment, with an understanding of the challenges and opportunities in these spaces.

Benefits and Perks

• Competitive compensation package, reflecting the candidate's experience and qualifications.
• Equity in Posthog, providing a direct stake in the company's growth and success.
• Comprehensive health insurance, including medical, dental, and vision coverage.
• Flexible PTO policy, allowing for a healthy work-life balance and the freedom to take time off as needed.
• Remote work stipend, supporting the establishment of a productive home workspace.
• Access to cutting-edge tools and technologies, ensuring the ability to perform at the highest level.
• Opportunity to work with a highly motivated and talented team, driven by a shared vision of innovation and growth.

• Ensure your resume and cover letter highlight specific experiences and achievements in sales leadership, GTM strategies, and Salesforce.
• Prepare to discuss how you would develop and execute a comprehensive sales strategy that aligns with Posthog's product roadmap and growth ambitions.
• Be ready to provide examples of how you have motivated and managed high-performing sales teams in the past, and how you approach sales metrics analysis and decision-making.
• Show a genuine interest in Posthog's mission and products, and be prepared to discuss how your skills and experience can contribute to the company's success.
• Consider creating a portfolio or providing case studies that demonstrate your expertise in sales leadership and GTM strategies.
• During the interview, ask thoughtful questions about the company culture, the BDR team's dynamics, and the expectations for the role to show your interest and engagement.