Business Development Manager - Marketing

namename·Remote(Canada)
Sales
Excel

WFA Digital Insight

The demand for skilled marketing professionals in the gaming industry has surged, with a 25% increase in job postings over the past year. As the market continues to evolve, companies like Keywords are looking for experts who can leverage data-driven insights and creative marketing strategies to drive growth. With the rise of interactive content, candidates with a deep understanding of the gaming lifecycle and expertise in services like player-persona mapping and social media marketing are in high demand.

Job Description

About the Role

The Business Development Manager - Marketing will drive strategic revenue growth within the North American Video Games market.

Responsibilities

  • Identify, prospect, and close high-value opportunities with global games publishers
  • Expertly sell the full suite of Engage Marketing Services
  • Develop and execute a sales roadmap to exceed annual revenue targets
  • Build and nurture executive-level relationships with leading games companies

Requirements

  • Deep industry expertise in video games marketing
  • Proficiency in Excel
  • Ability to articulate complex marketing services

How to Stand Out

  • Be prepared to showcase your portfolio of successful marketing campaigns in the gaming industry
  • Develop a strong understanding of the gaming lifecycle and how to leverage data-driven insights to drive growth
  • Emphasize your ability to build and nurture executive-level relationships with leading games companies
  • Highlight your expertise in services like player-persona mapping and social media marketing
  • Practice your sales pitching skills to effectively articulate complex marketing services

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