Community Lead
WFA Digital Insight
As the remote job market continues to grow, demand for community specialists with data analysis skills like Excel has surged. With over 50,000 companies relying on Ramp for financial operations, this role offers a unique chance to build scalable community initiatives. Given the current landscape, where fintech companies are driving innovation, candidates with a background in B2B SaaS or fintech will have a competitive edge. Before applying, candidates should be prepared to showcase their ability to design and execute comprehensive community strategies and collaborate cross-functionally.
Job Description
About the Role
The Community Lead role at Ramp is a critical position for building and running the company's community program. Working closely with the Marketing, Product, and other teams, the successful candidate will create scalable initiatives that transform users into advocates, establishing Ramp as a trusted partner in financial operations. This role is about bringing systems, frameworks, and infrastructure to turn what's been built into something repeatable, measurable, and scalable.Day-to-day, the Community Lead will be responsible for developing and executing a comprehensive community strategy, partnering with cross-functional teams to ensure alignment with product and go-to-market goals, and defining the long-term community strategy. The ideal candidate will have a builder's instinct, a track record of scaling what's working, and the ability to make it bigger, more repeatable, and more measurable without losing its edge.
Ramp's community is already a powerful asset, comprising a high-caliber network of engaged decision-makers. The Community Lead will join a team that has built a strong foundation, including an active community, a packed events calendar, and deep relationships with finance leaders and operators who love using Ramp.
What You Will Do
- Design and execute a comprehensive community strategy, developing programs that serve diverse user segments
- Establish and grow regional chapters and vertical-based groups within the community
- Partner cross-functionally to ensure community initiatives align with product and go-to-market goals
- Help define and operationalize the long-term community strategy and how it ladders up to Ramp's brand, retention, and expansion goals
- Create engaging experiences, including community events, educational content, and recognition initiatives such as a customer awards program
- Collaborate with the Social team to design repeatable playbooks to capture content at community events
- Identify new community channels that expand reach without diluting quality
- Develop and maintain a deep understanding of Ramp's customer base and their needs
- Work closely with the Product team to ensure that the community's voice is heard and integrated into the product roadmap
- Analyze data to measure community health and make data-driven decisions
What We Are Looking For
- Demonstrated success in implementing marketing programs across different user segments
- Skilled at developing engagement strategies that drive measurable community health
- A data-driven approach to measuring community impact
- Excellence in cross-functional collaboration and stakeholder management
- Ability to develop strategy and be involved in the details of community management
- Fluency in using AI to build community programs efficiently
- Strong analytical skills, with the ability to use tools like Excel for data analysis
- Experience in building and maintaining strong relationships with community members and stakeholders
- Strong communication and project management skills
Nice to Have
- Experience in fintech or B2B SaaS
- A track record of scaling large communities or advocacy programs
- Knowledge of community management tools and platforms
- Experience with event planning and execution
- Certification in community management or a related field
Benefits and Perks
- 100% medical, dental, and vision insurance coverage for you
- Partially covered for your dependents
- One Medical annual membership
- Opportunity to work with a cutting-edge fintech company
- Collaborative and dynamic work environment
- Professional development opportunities
- Flexible working hours and remote work options
- Access to the latest tools and technologies
- Recognition and reward for outstanding performance
How to Stand Out
- Tip: Showcase your ability to analyze data using tools like Excel to measure community health and make data-driven decisions.
- Be prepared to give specific examples of community programs you've developed and executed in the past, and how you measured their success.
- Highlight your experience in cross-functional collaboration, especially with Marketing and Product teams, to demonstrate your ability to work across departments.
- Develop a deep understanding of Ramp's customer base and their needs to show how you can tailor community initiatives to meet those needs.
- Prepare to discuss how you stay updated with the latest trends and tools in community management, and how you see AI playing a role in building community programs efficiently.
- Showcase a portfolio of your community management work, including any writing, event planning, or social media management you've done.
- Be ready to negotiate your salary based on your experience and the market rate for community leads in the fintech industry.
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