Content Writers - Freelancers
WFA Digital Insight
The demand for high-quality content writers with deep sports expertise continues to grow in the remote job market, with a 25% increase in job postings in 2023. Raketech, a powerhouse in iGaming affiliate and performance marketing, is leading the charge. With the global online sports market expected to reach
Job Description
## About the Role As a Content Writer at Raketech, you will be responsible for producing high-quality sports content that informs, engages, and sparks debate. This role is ideal for someone who combines deep sports expertise with strong storytelling ability and can turn insight, analysis, and opinion into compelling written pieces. You will be working closely with the editorial team to ensure that content meets the highest standards and aligns with the company's brand voice. The role of a Content Writer is crucial in driving the company's vision forward, and as such, you will be expected to be proactive in pitching relevant topics and ideas. You will have the opportunity to work on a wide range of content, from match analysis and opinion pieces to deep dives and feature-style content. If you are passionate about sports and have a knack for storytelling, this could be the perfect role for you. Raketech is committed to fostering a culture of innovation and creativity, and as a Content Writer, you will be expected to contribute to this culture. You will have the opportunity to work with a talented team of professionals who are dedicated to producing high-quality content and pushing the boundaries of what is possible in the world of sports writing. ## What You Will Do - Write engaging articles covering matches, players, tactics, transfers, and key developments - Produce a mix of match analysis, opinion pieces, deep dives, and feature-style content - Translate complex tactical and statistical insights into accessible, reader-friendly narratives - Deliver well-structured, original, and factually accurate content within agreed deadlines - Proactively pitch relevant topics based on trends, fixtures, and audience interest - Ensure content aligns with brand voice, editorial standards, and SEO best practices - Conduct research to stay up-to-date with the latest developments in the sports industry - Collaborate with the editorial team to develop and implement content strategies - Participate in brainstorming sessions to generate new ideas and concepts ## What We Are Looking For - Demonstrable experience writing sports-related content (portfolio required) - Possess deep knowledge of at least one major sport and follow it closely - Naturally analyze games beyond the surface level — spotting tactical nuances, performance trends, and key moments - Can articulate strong, well-reasoned opinions supported by data and context - Understand how to balance analysis with storytelling to create engaging content - Have excellent written English and strong attention to detail - Native speaker of one of Nordic languages (preferred) - Are reliable, self-driven, and comfortable working in a freelance/remote setup - Have a basic understanding of SEO and digital publishing (preferred) ## Nice to Have - Experience working with content management systems (CMS) - Knowledge of Google Analytics and other metrics tools - Familiarity with social media platforms and content promotion strategies ## Benefits and Perks - Competitive freelance rates - Opportunity to work with a leading company in the iGaming affiliate and performance marketing industry - Collaborative and dynamic work environment - Flexible working hours and remote work arrangements - Access to a wide range of sports-related content and resources - Professional development and growth opportunities - Recognition and rewards for outstanding performance
How to Stand Out
- Develop a strong portfolio of sports-related content to showcase your writing skills and expertise, focusing on in-depth analysis and engaging storytelling.
- Make sure to highlight your understanding of SEO best practices and digital publishing in your application, as these skills are highly valued in this role.
- Prepare to discuss your favorite sports teams and players, as well as your analysis of recent matches and trends, to demonstrate your knowledge and passion.
- Be prepared to provide examples of how you balance analysis with storytelling in your writing, and how you ensure that your content is engaging and accessible to a wide audience.
- Research the company and the iGaming affiliate and performance marketing industry to demonstrate your interest and knowledge, and be prepared to discuss how you can contribute to the company's vision and goals.
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