Bilingual Content Strategist, EMEA (DE & EN) - Contract

About the Role

Cohere is a global technology company co-headquartered in Toronto and San Francisco, with key offices in London, New York City, Paris, and Germany. The company is at the forefront of AI research and development, building cutting-edge foundation models and end-to-end products designed to solve real-world business problems. As a content strategist, you will be part of a dynamic team of researchers, engineers, designers, and writers passionate about their craft.

The role is based in Germany, but Cohere is remote-friendly, with a strong culture of flexibility and inclusion. You will have the opportunity to work with a talented team, collaborate with North American counterparts, and contribute to the company's mission to make AI accessible to everyone.

What You Will Do

• Develop and execute a content strategy for EMEA markets, focusing on thought leadership, data storytelling, and localization support.
• Cultivate relationships with EMEA-based Cohere leaders and subject matter experts to share their perspectives on owned media channels.
• Synthesize global research to produce data-led stories that position Cohere as the sovereign AI leader in the EMEA marketplace.
• Determine if existing North American thought leadership and research efforts have relevance for EMEA and translate as needed.
• Support the Growth Team with German-language copywriting across email, social ads, CTV, and other marketing channels.
• Collaborate with the content strategy team to develop and refine marketing assets in various media formats.
• Conduct market research to stay up-to-date on the latest trends and developments in AI and tech.
• Develop and maintain a deep understanding of Cohere's products, services, and mission.
• Work closely with the design team to develop visually engaging marketing assets.

What We Are Looking For

• Full Professional/Full Bilingual (C2 level) English and German language skills.
• Based in Europe (GMT +1 or +2 time zones) with flexibility in work hours to partner effectively with the North American Content Team.
• Bachelor's degree (or European equivalent) in a relevant field such as journalism, public relations, or technology marketing.
• At least 8 years of professional experience in journalism, public relations, or technology marketing, with a focus on AI and tech.
• Experience producing multimedia stories for non-technical audiences in B2B, tech, and/or AI industries.
• Strong critical thinking, analytical, and editorial judgment skills.
• Ability to work independently and collaboratively as part of a distributed team.
• Familiarity with the AI technology regulatory environment in EMEA (bonus).
• Video editing skills (bonus).

Nice to Have

• Experience working with global technology companies or startups.
• Knowledge of content management systems and marketing automation platforms.
• Familiarity with SEO principles and content optimization techniques.
• Experience with data storytelling and visualization tools.

Benefits and Perks

• Competitive compensation package.
• Opportunity to work with a cutting-edge AI company.
• Flexible work hours and remote work options.
• Collaborative and inclusive company culture.
• Professional development opportunities, including education and learning stipend.
• Access to the latest technology and tools.
• Annual enrichment benefits, including arts and culture, fitness and wellness, and quality time credits.
• 100% parental leave top-up for up to 6 months.
• Budget for traveling to other offices if you are remote, plus an annual company offsite.

• Demonstrate bilingual proficiency: Ensure your application, including your resume and cover letter, showcases your English and German language skills.
• Highlight AI and tech experience: Emphasize your experience in AI, tech, and content strategy to stand out in a competitive applicant pool.
• Prepare a strong portfolio: Develop a portfolio that showcases your ability to produce compelling narratives, data-led stories, and multimedia content for non-technical audiences.
• Research Cohere's products and mission: Familiarize yourself with Cohere's cutting-edge AI models and end-to-end products to demonstrate your passion for the company's mission.
• Be prepared to discuss data storytelling: Be ready to discuss your experience with data storytelling, including how you synthesize complex data into engaging narratives.
• Showcase your ability to work independently and collaboratively: Highlight your experience working as part of a distributed team and your ability to collaborate with subject matter experts and leaders.
• Negotiate your contract: Be prepared to discuss your contract terms, including compensation, benefits, and work arrangements, to ensure a mutually beneficial agreement.