Coordenador de Marketing Criativo

KÄsper·Remote(Brasil, )
Operations

WFA Digital Insight

The shift to remote work has accelerated demand for skilled digital marketers, with 25% of companies planning to increase their creative content budgets in the next year. As a Coordenador de Marketing Criativo at KÄsper, you'll be at the forefront of this trend, leveraging your expertise to drive engagement and revenue. With the right balance of creativity and technical skills, you can thrive in this role and contribute to KÄsper's innovative approach to marketing.

Job Description

About the Role

As a Coordenador de Marketing Criativo at KÄsper, you will play a crucial role in developing and implementing marketing strategies that drive business results. Your day-to-day tasks will involve collaborating with cross-functional teams to conceptualize and execute multi-channel campaigns, analyzing market trends, and identifying opportunities to optimize our marketing efforts. You will report directly to the marketing director and work closely with the creative team to ensure brand consistency and messaging.

In this role, you will have the opportunity to work with a talented team of professionals who are passionate about creative marketing. You will be responsible for managing the marketing budget, tracking ROI, and providing data-driven insights to inform future marketing decisions. Your creative expertise and attention to detail will be essential in developing compelling campaigns that resonate with our target audience.

What You Will Do

  • Develop and execute comprehensive marketing strategies that meet business objectives
  • Conduct market research and analyze competitor activity to identify trends and opportunities
  • Collaborate with the creative team to conceptualize and produce high-quality marketing materials
  • Manage and track marketing budgets, ensuring ROI and providing regular progress updates
  • Analyze campaign performance, identifying areas for improvement and optimizing marketing efforts
  • Work closely with the sales team to align marketing efforts with sales strategies
  • Stay up-to-date with the latest marketing trends, technologies, and best practices
  • Develop and maintain relationships with key stakeholders, including vendors and partners
  • Provide training and support to junior team members, sharing expertise and knowledge
  • Participate in brainstorms and creative sessions, contributing ideas and insights

What We Are Looking For

  • 3+ years of experience in marketing, preferably in a creative or digital marketing role
  • Proven track record of developing and executing successful marketing campaigns
  • Strong understanding of marketing principles, including segmentation, targeting, and positioning
  • Excellent creative skills, with the ability to develop compelling marketing materials
  • Experience with marketing automation platforms and CRM systems
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions
  • Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams
  • Bachelor's degree in Marketing, Communications, or a related field
  • Fluency in Portuguese, with strong written and verbal communication skills

Nice to Have

  • Experience with video production, photography, or other creative skills
  • Knowledge of HTML, CSS, and JavaScript
  • Experience with social media management tools and platforms
  • Certification in marketing or a related field, such as Google Analytics or HubSpot

Benefits and Perks

  • Competitive salary and benefits package
  • Opportunity to work with a talented team of professionals
  • Flexible working hours and remote work options
  • Professional development and training opportunities
  • Access to the latest marketing tools and technologies
  • Recognition and reward for outstanding performance
  • Comprehensive health insurance and retirement plan
  • Paid time off and holidays

How to Stand Out

  • Tip: Make sure to include NICEST and the tag RMTI5LjEyMS40MC4xNg== in your application to demonstrate you've read the job post completely.
  • Tip: Develop a strong portfolio that showcases your creative skills and marketing expertise, including examples of successful campaigns and marketing materials.
  • Tip: Be prepared to discuss your experience with marketing automation platforms and CRM systems, and how you've used data to inform marketing decisions.
  • Tip: Research KÄsper's brand and marketing strategy, and be prepared to discuss how you can contribute to the company's creative and innovative approach to marketing.
  • Tip: Practice your communication and interpersonal skills, as you will be working closely with cross-functional teams and stakeholders.
  • Tip: Be prepared to discuss your experience with remote work and how you stay motivated and productive in a remote environment.

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