Creative Lead - Indonesia
WFA Digital Insight
The demand for skilled creative leaders in fintech has surged, with a 25% growth in remote job postings over the past year. As a creative lead, you'll need a strong portfolio, excellent communication skills, and the ability to drive brand impact. BJAK stands out for its mission to make financial services more accessible, and its fast-paced environment demands a high level of execution and ownership. Before applying, consider your experience in brand strategy, team management, and campaign execution, as well as your ability to thrive in ambiguity and fast-paced environments.
Job Description
About the Role
The Creative Lead role at BJAK is a unique opportunity to define the brand's visual and messaging identity across all platforms. As a leader in the creative team, you will be responsible for translating business and marketing objectives into compelling creative concepts, developing campaigns that drive both brand impact and business growth, and ensuring brand consistency across digital, social, product, print, and other touchpoints. The role requires a high level of strategic thinking, creativity, and execution, as well as the ability to lead and mentor a team of designers, writers, and content creators.The Creative Lead will work closely with the headquarters in Malaysia, supporting BJAK's regional brand growth. This is a leadership position that demands a high level of ownership, collaboration, and accountability. If you are a creative leader who is passionate about storytelling, branding, and visual clarity, and has a strong portfolio showcasing multi-channel creative work, this role may be for you.
BJAK is a lean, high-output team that moves fast and expects the same from each other. The company values clarity, execution, and iteration, and everyone is expected to contribute meaningfully, think like an owner, and continuously raise the bar.
What You Will Do
- Own BJAK's brand identity across all platforms, including tone, messaging, typography, and visual systems
- Translate business and marketing objectives into compelling creative concepts
- Develop campaigns that drive both brand impact and business growth
- Ensure brand consistency across digital, social, product, print, and other touchpoints
- Lead, coach, and inspire a multidisciplinary creative team
- Set a high standard for creativity, execution, and delivery under tight timelines
- Review and elevate creative output to ensure alignment with brand strategy and quality standards
- Build a culture of ownership, collaboration, and accountability within the creative team
- Design and manage creative workflows that balance speed, quality, and scalability
- Partner with growth, product, and leadership teams to execute key campaigns
- Use performance insights and feedback to continuously improve creative output
What We Are Looking For
- 4-6 years of experience in creative, brand, or design leadership roles
- Strong portfolio showcasing storytelling, campaigns, and multi-channel creative work
- Solid understanding of branding, design principles, and digital content strategy
- Experience leading and developing creative teams
- Proficiency in Adobe Creative Suite, Figma, Canva, and modern production workflows
- Strong stakeholder management and project execution skills
- Ability to work in a fast-paced environment and adapt to changing priorities
- Excellent communication and collaboration skills
- Strong problem-solving and analytical skills
Nice to Have
- Experience in fintech, e-commerce, or high-growth consumer brands
- Knowledge of industry trends and emerging technologies
- Certification in design, marketing, or a related field
- Experience with data analysis and performance metrics
Benefits and Perks
- Opportunity to work with a fast-growing fintech platform
- Collaborative and dynamic work environment
- Flexible working hours and remote work options
- Professional development and growth opportunities
- Competitive compensation package
- Access to cutting-edge tools and technologies
- Recognition and rewards for outstanding performance
How to Stand Out
- Develop a strong portfolio that showcases your creative work, including campaigns and brand strategy
- Showcase your ability to lead and manage a team, including examples of successful projects and collaborations
- Highlight your experience with design principles, digital content strategy, and brand development
- Be prepared to discuss your approach to creative workflow management and campaign execution
- Emphasize your ability to work in a fast-paced environment and adapt to changing priorities
- Research the company culture and values, and be prepared to discuss how you align with them
- Practice your problem-solving and analytical skills, and be prepared to provide examples of how you have applied them in previous roles
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