Demand Generation Specialist

BlackBox StrategiesBlackBox Strategies·Remote(Argentina, Brazil, Colombia, Croatia, Mexico, Philippines, Poland, Portugal, Romania, Serbia, Spain, Ukraine, Vietnam)
Marketing
GTMHubSpot

WFA Digital Insight

As demand for specialized marketing professionals grows, BlackBox Strategies stands out with its focus on hands-on execution. With a 34% increase in demand for paid media specialists in 2025, experts in GTM strategy and HubSpot are in high demand. This role requires a unique blend of technical skills and strategic thinking, making it an exciting opportunity for those looking to drive real results.

Job Description

About the Role

BlackBox Strategies is seeking a senior Demand Generation Specialist to own outbound and lifecycle messaging across B2B and B2C audiences.

Responsibilities

  • Build and maintain outbound lists and enrichment workflows
  • Manage, launch, and optimize cold email campaigns
  • Sync replies, outcomes, and lifecycle stages into HubSpot
  • Continuously test messaging by segment, persona, and intent

Requirements

  • Minimum of 4 years of hands-on experience in outbound, lifecycle marketing, or RevOps-adjacent roles
  • Direct experience executing email and CRM campaigns
  • Strong understanding of deliverability, segmentation, and channel tradeoffs

Nice to Have

  • Experience with SMS marketing platforms such as Twilio

How to Stand Out

  • Familiarize yourself with GTM strategies and HubSpot campaigns to stand out in the application process.
  • Showcase your ability to work independently and collaboratively, highlighting your experience in executing campaigns from start to finish.
  • Prepare examples of your previous work, demonstrating your understanding of deliverability, segmentation, and channel tradeoffs.
  • Be ready to discuss your experience with compliance, suppression logic, and list hygiene.
  • Research BlackBox Strategies and their approach to revenue execution to demonstrate your interest and knowledge.

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