Developer Marketing

LinearLinear·Remote(North America)
Marketing

WFA Digital Insight

As the demand for tech-savvy marketers continues to soar, with a 25% increase in job postings over the past year, Linear's Developer Marketing role stands out in the remote job market. With over 25,000 companies relying on Linear's product development system, this role demands a unique blend of technical expertise and marketing flair. Candidates should be well-versed in the latest digital trends and have a portfolio that showcases their ability to craft compelling narratives around complex technologies. Before applying, it's essential to understand the company's relentless focus on innovation and customer satisfaction.

Job Description

About the Role

The Developer Marketing role at Linear is a unique opportunity for a tech-savvy marketer to leverage their skills in creating engaging content that showcases the capabilities of Linear's AI agent and newer features. As a key member of the marketing team, you will be responsible for crafting compelling narratives around complex technologies, demonstrating real-world use cases, and collaborating with cross-functional teams to drive product adoption. Linear's product development system is used by over 25,000 companies, including industry leaders like OpenAI, Coinbase, and Ramp, making this role a chance to make a significant impact in the tech industry.

The successful candidate will be someone who is passionate about technology, marketing, and innovation, with a deep understanding of what drives developer engagement. You will be working closely with the engineering and product teams to stay ahead of the curve and identify opportunities to create content that resonates with developers. With a strong focus on remote collaboration, this role offers the flexibility to work from anywhere in North America, with occasional travel for team off-sites and conferences.

As a remote-first company, Linear values deep focus and async collaboration, with intentional moments to connect in person. This role requires someone who is self-directed, curious, and able to work independently, with a strong ability to communicate complex ideas in a clear and concise manner.

What You Will Do

  • Deeply understand Linear's product, especially the AI agent and newer capabilities, to identify compelling use cases and stories to tell
  • Create engaging content, such as blog posts, videos, and social media posts, to demonstrate the value of Linear's product
  • Collaborate with engineering and product-focused creators to develop authentic content that resonates with developers
  • Build relationships with key stakeholders, including support, sales, and product teams, to ensure alignment and maximize impact
  • Develop and maintain a deep understanding of the developer ecosystem, including trends, challenges, and opportunities
  • Stay up-to-date with industry developments, including new technologies, platforms, and tools
  • Participate in conferences, meetups, and other events to showcase Linear's product and build connections with the developer community
  • Work with the video team to produce high-quality technical product content that showcases Linear's capabilities
  • Partner with the sales team to develop targeted content that supports sales efforts and drives revenue growth

What We Are Looking For

  • 3+ years of experience in developer marketing, technical writing, or a related field
  • Strong technical skills, including proficiency in programming languages such as Python, JavaScript, or Ruby
  • Experience with AI and machine learning technologies, including natural language processing and computer vision
  • Excellent communication and storytelling skills, with the ability to craft compelling narratives around complex technologies
  • Strong understanding of the developer ecosystem, including trends, challenges, and opportunities
  • Experience with content creation, including blogging, video production, and social media management
  • Ability to work independently in a remote environment, with minimal supervision
  • Strong project management skills, with the ability to prioritize tasks and manage multiple projects simultaneously
  • Experience with collaboration tools, including Slack, GitHub, and Trello

Nice to Have

  • Experience with cloud-based platforms, including AWS, Azure, or Google Cloud
  • Familiarity with agile development methodologies, including Scrum or Kanban
  • Knowledge of data analysis and visualization tools, including Tableau or Power BI
  • Experience with SEO and content optimization techniques
  • Familiarity with developer-focused communities, including GitHub, Stack Overflow, or Reddit

Benefits and Perks

  • Competitive salary and equity package
  • Daily meal and coffee stipend on every workday
  • Paid co-working space or desk
  • Health coverage, including medical, dental, and vision
  • 5 weeks paid vacation, plus local statutory holidays
  • Opportunities for professional growth and development, including training and conference attendance
  • Flexible working hours and remote work arrangement
  • Access to cutting-edge technologies and tools
  • Collaborative and dynamic work environment with a team of experienced professionals

How to Stand Out

  • Develop a strong portfolio that showcases your technical writing and content creation skills, including examples of blog posts, videos, and social media posts.
  • Familiarize yourself with Linear's product and technology stack, including the AI agent and newer features, to demonstrate your interest and expertise.
  • Prepare to talk about your experience with developer marketing, including your understanding of the developer ecosystem and your approach to crafting compelling narratives around complex technologies.
  • Be ready to provide specific examples of your work, including metrics and outcomes, to demonstrate the impact of your content creation efforts.
  • Research the company culture and values, including the emphasis on remote collaboration and async communication, to ensure you're a good fit for the role and the company.
  • Practice your storytelling skills, including your ability to communicate complex ideas in a clear and concise manner, to stand out in the interview process.

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