Digital Designer (Remote US)

About the Role

The digital designer will be part of a dynamic team that moves fast and thinks boldly. The ideal candidate should have a strong design portfolio, excellent communication and collaboration skills, and the ability to work in an agency environment with exposure to exciting enterprise brands. Working closely with cross-functional teams, the digital designer will be responsible for designing and implementing creative assets to use in A/B tests and other optimization strategies to achieve clients' business objectives.

What You Will Do

• Craft compelling design assets such as ad sets and landing pages that are backed by data to drive improvement of digital marketing KPIs.
• Produce motion graphics and basic short-form video cutdowns optimized for social media advertising, including LinkedIn, Instagram, and YouTube.
• Edit existing video assets into high-performing ad units tailored to platform specifications, aspect ratios, and attention spans.
• Collaborate with the media and content teams to align motion creative with audience insights and campaign goals.
• Maintain brand consistency across all static, motion, and video assets while adapting creatively to different audience segments and platforms.
• Collaborate with internal teams and client teams to understand business goals, target audience, and additional data points to help with the creation of A/B tests and data-driven designs.
• Design and implement A/B tests and other experiments using CRO tools such as Optimizely, Unbounce, and/or Crazyegg.
• Conduct user research, usability testing, and heat mapping analysis to gather insights and validate design decisions.
• Continuously iterate and refine designs based on feedback, data insights, and testing outcomes.
• Manage multiple design projects simultaneously while communicating effectively with project management and additional internal stakeholders to provide updates on the status of their projects, respond to feedback, and ensure that their needs are being met.
• Stay updated on industry trends, best practices, and emerging technologies related to CRO and user experience design.

What We Are Looking For

• 1-3 years of experience in graphic design, with a focus on performance-driven creative and CRO.
• 1 year of experience with motion graphics.
• Expertise in Adobe Creative Suite, including Figma, Photoshop, Illustrator, and/or InDesign.
• Basic video editing and motion graphics experience using Adobe Premiere Pro, After Effects, or similar tools.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• Strong design portfolio that showcases your ability to drive business outcomes through performance-driven advertising.
• Experience working in an agency environment with exposure to enterprise brands.
• Ability to work in a fast-paced environment and adapt to changing priorities.
• Strong understanding of design principles and how they apply to digital advertising.

Nice to Have

• Experience with A/B testing and experimentation tools such as Optimizely, Unbounce, or Crazyegg.
• Knowledge of user research methods and usability testing tools.
• Familiarity with data analysis and interpretation, particularly in the context of digital marketing.
• Experience working with cross-functional teams, including media, content, and client teams.

Benefits and Perks

• Competitive compensation package.
• Opportunity to work with a leading B2B marketing agency and contribute to the success of enterprise brands.
• Collaborative and dynamic work environment that encourages creativity and innovation.
• Professional development opportunities, including training and education in the latest design tools and technologies.
• Flexible remote work arrangement with the option to work from anywhere in the United States.
• Access to the latest design software and tools, including Adobe Creative Suite and Figma.
• Recognition and rewards for outstanding performance and contributions to the team.
• Comprehensive benefits package, including health insurance, retirement savings plan, and paid time off.

• Develop a strong portfolio that showcases your ability to drive business outcomes through performance-driven advertising, including examples of A/B tests and experiments you've designed and implemented.
• Familiarize yourself with the latest design tools and technologies, including Adobe Creative Suite, Figma, and motion graphics software like Adobe After Effects.
• Practice your communication and collaboration skills, as you will be working closely with cross-functional teams, including media, content, and client teams.
• Stay up-to-date on the latest industry trends and best practices in CRO and user experience design, and be prepared to discuss how you apply this knowledge in your design work.
• Be prepared to walk through your design process and thinking, including how you approach A/B testing and experimentation, and how you iterate and refine your designs based on feedback and data insights.
• Highlight your experience working in an agency environment and your ability to adapt to changing priorities and deadlines in a fast-paced environment.
• Consider creating a personal project or case study that demonstrates your skills and experience in performance-driven advertising, and be prepared to discuss it in detail during the interview process.