Digital Marketing Designer

About the Role

The successful candidate will be a team player who is comfortable working in a fast-paced Agile development environment. You will have the ability to translate business and user requirements into functional designs and build mocks. You will also be responsible for participating in the formulation and maintenance of a style guide/design system and creating marketing brand assets.

Format is a dynamic and quickly growing company that values creativity, collaboration, and innovation. As a member of the team, you will have the opportunity to work with bright and talented individuals who are passionate about helping businesses succeed.

What You Will Do

• Participate in the formulation and maintenance of a style guide/design system
• Create marketing brand assets, including email designs, promos, GTMs, social media content, and website designs
• Combine creativity with an awareness of design elements to create effective marketing campaigns
• A/B test designs to ensure the best outcomes
• Take data and qualitative feedback and apply it to your work
• Collaborate with the product team to develop and implement design solutions
• Design and develop marketing assets, such as email campaigns and social media content
• Participate in brainstorming sessions to develop new and innovative design ideas
• Stay up-to-date with the latest design trends and technologies

What We Are Looking For

• BA or accreditation and 3+ years of experience in graphic design
• Strong portfolio that showcases design skills and user thinking
• Ability to translate written requirements into clean and accessible designs
• Skills in email designs, social media content, website design, brand consistency, and animated assets
• Knowledge and skill in typography, illustration, photo use, color, sizing, and production
• Ability to maintain brand guidelines and ensure a coordinated, unified message and presence across brands, channels, and countries
• High attention to detail and ability to help others do the same
• Ownership of your work and projects, establishing work effort, and communicating progress proactively
• Ability to organize and prioritize your work schedules and assignments
• Critical thinking, problem-solving, and resolution skills
• Experience using Figma, Sketch, Canva, Asana, Slack, and Outlook

Nice to Have

• Previous experience designing for a SaaS brand or company
• Video editing or motion graphics skills
• Basic HTML/CSS understanding for email design
• Photo editing or photography skills
• Design experience for trade show display graphics and promotional materials

Benefits and Perks

• Competitive salary
• Annual bonus
• Comprehensive benefits coverage, including health, vision, and dental
• RRSP with matching
• Opportunity to work with a dynamic and innovative company
• Collaborative and supportive work environment
• Professional development opportunities
• Flexible work arrangements, including remote work options

• Make sure your portfolio showcases your design skills and user thinking, with a focus on GTM strategies and brand consistency.
• Highlight your experience with design tools, such as Figma, Sketch, and Canva, and be prepared to provide examples of your work.
• Emphasize your ability to work collaboratively and prioritize tasks effectively in a fast-paced environment.
• Be prepared to discuss your understanding of design principles and how you apply them to your work.
• Research the company and be prepared to discuss how your skills and experience align with their goals and objectives.
• Don't be afraid to ask questions during the interview process, such as what a typical day looks like in the role or what opportunities there are for professional development.