Digital Marketing Manager Dayshift
WFA Digital Insight
The demand for digital marketing specialists has seen a significant surge, with a 25% increase in job postings over the past year. As companies shift their focus towards online presence, skilled professionals who can manage social media, lead generation, and administrative tasks are in high demand. D2B is seeking a proactive Digital Marketing Manager to drive their online growth, making this an exciting opportunity for those with a passion for creative marketing and operational administration. With the remote job market continuing to expand, candidates with expertise in Meta Ads, Excel, and CRM systems are well-positioned for success in this role.
Job Description
About the Role
The Digital Marketing Manager role at D2B is a unique blend of creative marketing, lead generation, and administrative support. As a key member of the team, you will be responsible for managing and growing the company's social media presence, developing and maintaining a consistent content calendar, and planning and optimizing both organic and paid social media campaigns. Your day-to-day tasks will include monitoring campaign performance, providing recommendations for improvement, and ensuring all advertising activities remain transparent and accessible to business owners.The role is ideal for someone who enjoys a combination of creative marketing, lead generation, customer engagement, and operational administration. You will have the opportunity to work closely with the team to drive business growth, improve administrative processes, and contribute to the development of the company's online presence.
D2B is committed to fostering a collaborative and dynamic work environment, where creativity and innovation are encouraged. As a remote company, you will have the flexibility to work from anywhere, with the support of a dedicated team.
What You Will Do
- Manage and grow the company's social media presence across relevant platforms
- Develop and maintain a consistent content calendar and posting schedule
- Plan, create, and optimize both organic and paid social media campaigns
- Monitor campaign performance and provide recommendations for improvement
- Ensure all advertising activities remain transparent and accessible to business owners
- Manage and maintain CRM records and customer databases
- Support lead generation campaigns across social media and digital channels
- Track enquiries, leads, and customer interactions through the sales pipeline
- Assist with follow-up activities and lead nurturing processes via email CRM
- Generate reports on lead activity and marketing performance
- Update website content, images, project portfolios, and service information
- Ensure website information remains accurate and current
- Support SEO and website optimization initiatives where required
What We Are Looking For
- Proven experience in digital marketing and social media management
- Strong understanding of CRM systems and lead management
- Experience running both organic and paid social media campaigns
- Excellent organizational and administrative abilities
- Strong communication and attention to detail
- Graphic design skills using Canva or similar tools
- Website updates and CMS skills
- Microsoft Office or Google Workspace proficiency
- Experience working in construction, home improvement, trades, or related industries (desirable)
- Familiarity with automation and workflow tools (desirable)
Nice to Have
- Experience creating marketing reports and campaign analysis
- Familiarity with Meta Ads and Excel
- Certification in digital marketing or a related field
Benefits and Perks
- Competitive salary package
- Opportunity to work remotely and flexibly
- Collaborative and dynamic work environment
- Professional development and growth opportunities
- Access to the latest digital marketing tools and technologies
- Recognition and reward for outstanding performance
- Comprehensive health and wellness programs
- Generous paid time off and holidays
How to Stand Out
- When applying, be sure to highlight your experience with Meta Ads and Excel, as well as your understanding of CRM systems and lead management.
- Showcase your creative marketing skills by including examples of successful social media campaigns you have managed in the past.
- Familiarize yourself with D2B's products and services, and be prepared to discuss how you can contribute to the company's online growth.
- Emphasize your organizational and administrative abilities, as well as your attention to detail and strong communication skills.
- Consider creating a portfolio that demonstrates your graphic design skills and experience with website updates and CMS.
- During the interview process, be prepared to discuss your experience with automation and workflow tools, and how you can apply this knowledge to drive business efficiency.
This is a remote position listed on WFA Digital, the platform for professionals who work from anywhere. Browse more remote jobs across all categories.