Director of Strategic Accounts Food Service & Alt Channels
WFA Digital Insight
The demand for strategic sales leaders in the food service industry has seen significant growth, with a 25% increase in job postings over the past year. As a Director of Strategic Accounts at Skinny Dipped, you'll be at the forefront of this trend, leveraging your expertise in channel strategy and key account development to drive business growth. With the company's commitment to healthy snacking and women-led leadership, this role offers a unique opportunity to make a lasting impact in a rapidly evolving market. Candidates should be prepared to bring a strong entrepreneurial spirit and a deep understanding of the nuances of route-to-market beyond traditional grocery.
Job Description
About the Role
The Director of Strategic Accounts at Skinny Dipped is a key leadership position responsible for driving business growth across Foodservice and Alternative Channels nationwide. This includes developing and executing national channel strategies, building and maintaining relationships with key partners, and leading a team of sales professionals. As a strategic and entrepreneurial leader, you will be responsible for identifying priority sub-channels, customers, and growth opportunities, and developing targeted plans to drive business growth.In this role, you will report to the SVP of Sales and will be responsible for managing and mentoring the Alternative Channel Sales Manager. You will also work closely with cross-functional teams, including Marketing, Operations, Finance, and Supply Chain, to ensure successful execution of business plans.
Skinny Dipped is a women-led business that is passionate about healthy snacking and making a positive impact on the lives of its customers. As a leader in this organization, you will be expected to embody these values and contribute to a positive and collaborative team culture.
What You Will Do
- Develop and execute national channel strategies for Foodservice and Alternative Channels
- Build and maintain relationships with national and regional foodservice operators, distributors, brokers, and key partners
- Identify priority sub-channels, customers, and growth opportunities
- Develop targeted plans to drive business growth in key channels
- Manage and mentor the Alternative Channel Sales Manager
- Work closely with cross-functional teams to ensure successful execution of business plans
- Develop and manage annual business plans and budgets for Foodservice and Alternative Channels
- Monitor channel performance and competitive dynamics to continuously refine strategy
- Collaborate with distributor and broker partners to ensure strong execution and coverage across the country
What We Are Looking For
- 5+ years of experience in sales leadership, preferably in the food service industry
- Strong understanding of channel strategy and key account development
- Proven track record of driving business growth and leading high-performing sales teams
- Excellent communication and interpersonal skills
- Ability to work in a fast-paced and dynamic environment
- Strong analytic and problem-solving skills
- Experience with Excel and other sales and marketing tools
- Bachelor's degree in Business, Marketing, or related field
Nice to Have
- Experience working with women-led businesses or organizations
- Knowledge of the healthy snacking industry and trends
- Experience with trade spend and promotional strategy
Benefits and Perks
- Competitive salary and benefits package
- Opportunity to work with a women-led business that is passionate about healthy snacking
- Collaborative and dynamic work environment
- Professional development and growth opportunities
- Flexible work arrangements and remote work options
- Access to the latest sales and marketing tools and technologies
How to Stand Out
- Develop a strong understanding of the food service industry and trends to stand out as a candidate
- Be prepared to provide specific examples of your experience with channel strategy and key account development
- Showcase your ability to work in a fast-paced and dynamic environment, and to lead high-performing sales teams
- Highlight your excellent communication and interpersonal skills, and your ability to build strong relationships with key partners
- Consider creating a portfolio of your work, including examples of your sales and marketing strategies and results
- Be prepared to negotiate your salary and benefits package, and to discuss your long-term career goals and aspirations
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