Executive Director K12 Academic Partnerships
WFA Digital Insight
The demand for innovative edtech solutions is on the rise, with the market expected to grow by 25% in the next three years. As a result, companies like Dreamscape Learn are looking for exceptional sales leaders to drive their K12 academic partnerships. With over 10 years of experience in selling high-value edtech solutions, the ideal candidate will possess a deep understanding of the evolving K12 landscape and exceptional executive communication skills. Before applying, candidates should be aware that this role requires a proven track record of exceeding quotas and building strong executive-level relationships.
Job Description
About the Role
The Executive Director of K12 Academic Partnerships is a strategic sales leadership role that will spearhead Dreamscape Learn's direct sales efforts in North America. This role is crucial in establishing foundational school district partnerships and expanding market awareness of the company's story-driven, VR-based learning experiences. As a key member of the senior leadership team, the successful candidate will be responsible for driving revenue growth, market expansion, and helping define the company's long-term K12 growth trajectory.The role entails working closely with Superintendents, Chief Academic Officers, Curriculum Leaders, and Boards of Education to build broad stakeholder alignment and navigate complex institutional procurement processes. The ideal candidate will have a deep understanding of the evolving K12 landscape, including instructional innovation, digital transformation, and emerging learning models.
As a leader in the edtech industry, Dreamscape Learn is committed to providing educators with powerful new ways to engage students and unlock their inherent motivation to learn. The company's immersive learning experiences transport students into VR-enabled cinematic worlds where their choices shape what happens next. With a strong focus on STEM and other challenging subjects, Dreamscape Learn is well-positioned to make a significant impact on the education sector.
What You Will Do
- Exceed assigned quarterly and annual bookings goals by building and managing a pipeline of qualified K12 sales opportunities
- Engage with Superintendents and their leadership teams to fully qualify sales opportunities and position Dreamscape Learn as a strategic solution to mission-critical challenges
- Establish deep executive-level client relationships that position Dreamscape Learn as a transformational partner versus traditional edtech vendor
- Collaborate with internal Marketing and Sales colleagues to create and execute successful lead generation campaigns and events to fill the sales funnel
- Work with executive leadership to help shape Dreamscape Learn's K12 growth strategy, market positioning, and long-term expansion initiatives
- Provide executive leadership with market intelligence, customer insights, and strategic feedback that help inform product direction, go-to-market evolution, and long-term company strategy
- Develop and maintain a thorough understanding of the K12 education landscape, including emerging trends, technologies, and innovations
- Build and maintain strong relationships with key decision-makers in the K12 sector, including Superintendents, Chief Academic Officers, and Curriculum Leaders
- Identify and pursue new business opportunities, including partnerships with other edtech companies and educational institutions
What We Are Looking For
- 10+ years of sustained, proven success selling high-value innovative educational technology solutions to senior K12 leadership
- Proven ability to evangelize and sell six-figure category-creating education solutions into complex decision-making and procurement environments
- Exceptional executive communication, strategic influence, and relationship-building capabilities
- Expert qualification and territory management skills
- Strong entrepreneurial mindset with the ability to operate effectively in ambiguity and help build scalable market strategies
- Experience working within high-growth, innovative, or category-defining organizations
- Deep understanding of the evolving K12 landscape, including instructional innovation, digital transformation, and emerging learning models
- Bachelor's degree required
- Experience with Excel and other sales management tools
Nice to Have
- Experience with VR-based learning experiences and immersive technologies
- Knowledge of the educational technology industry, including key players, trends, and innovations
- Familiarity with sales management software, such as Salesforce or HubSpot
- Certification in sales or a related field, such as a Certified Sales Professional (CSP) or Certified Marketing Professional (CMP)
Benefits and Perks
- Competitive base salary
- Commission structure with uncapped earning potential
- Employee Stock Option Plan (ESOP)
- Comprehensive Medical, Dental, and Vision Plans
- Employee Assistance Program
- Unlimited PTO
- Remote work options with flexible scheduling
- Professional development opportunities, including training and conference attendance
- Access to the latest technology and tools, including VR equipment and software
- Collaborative and dynamic work environment with a team of experienced professionals
- Recognition and reward programs for outstanding performance
How to Stand Out
- Develop a strong understanding of the K12 education landscape, including emerging trends, technologies, and innovations, to effectively position Dreamscape Learn's solutions.
- Build a professional network of key decision-makers in the K12 sector, including Superintendents, Chief Academic Officers, and Curriculum Leaders, to establish relationships and identify new business opportunities.
- Create a personalized portfolio that showcases your sales success and experience in the edtech industry, highlighting specific examples of your achievements and impact.
- Prepare for interviews by researching Dreamscape Learn's products and services, as well as the company's mission, values, and culture, to demonstrate your knowledge and enthusiasm for the role.
- Be prepared to discuss your experience with complex sales processes, including navigating procurement environments and building stakeholder alignment, to demonstrate your skills and expertise.
- Research the market rate for similar roles and be prepared to negotiate your salary and benefits package, taking into account factors such as your experience, qualifications, and the company's budget and expectations.
- Pay attention to red flags during the interview process, such as a lack of transparency about the company's goals, expectations, or challenges, to ensure that you are making an informed decision about the opportunity.
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