Facebook Ads Specialist (Media Buyer) - REMOTE

Golden Hippo·Remote(Los Angeles, California, United States)
Marketing
Meta Ads

WFA Digital Insight

As demand for paid media specialists continues to surge, companies like Golden Hippo are seeking experts who can drive sales growth through meta ads. With the rise of remote work, the competition for top talent has become fiercer. Golden Hippo stands out with its employee-owned model and a portfolio of popular health & wellness brands. Candidates should be prepared to showcase their expertise in meta ads, campaign management, and data analysis.

Job Description

About the Role

Golden Hippo is seeking a Facebook Ads Specialist to manage company Facebook ad campaigns and craft highly converting ad creatives.

Responsibilities

  • Set up, manage, analyze, and scale Facebook campaigns and budgets to optimize spending for sales growth while hitting strict ROI goals.
  • Drive the creation of new ad creatives through collaboration with copy and video creative departments.
  • Continuously ideate, implement, and measure results of A/B testing for both creatives and campaign targeting.
  • Monitor and optimize ad performance across all campaigns, including during weekends and holidays.

Requirements

  • 3+ years of Facebook Ads campaign management experience.
  • Experience directly managing daily budgets of
    0K/day minimum.
  • Proficient at managing multiple projects.

Nice to Have

  • Experience in crafting compelling ad angles that drive conversion on Facebook.
  • Direct-to-consumer marketing experience.

How to Stand Out

  • Familiarize yourself with Meta Ads best practices and stay up-to-date on the latest trends and algorithm changes.
  • Showcase your ability to analyze campaign data, identify areas for improvement, and implement changes that drive results.
  • Develop a portfolio that highlights your experience in managing Facebook ad campaigns and creating effective ad creatives.
  • Be prepared to walk through your process for A/B testing, campaign optimization, and budget management.
  • Highlight any experience you have with direct-to-consumer marketing and how you've driven sales growth through paid social media ads.

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