Finance Evangelist

VelixoVelixo·Remote(Canada)
Finance
Excel

WFA Digital Insight

As the demand for digital finance experts continues to soar, with a reported 27% increase in job postings for finance professionals in 2025, Velixo's Finance Evangelist role stands out in the current remote job market. This position requires a unique blend of accounting, finance, and Excel expertise, making it a challenging yet rewarding opportunity for the right candidate. With Velixo's innovative approach to Excel-native reporting and automation, this role offers a chance to make a real impact in the mid-market finance sector. Before applying, candidates should be aware of the importance of building a personal brand and establishing themselves as thought leaders in their field.

Job Description

About the Role

The Finance Evangelist role at Velixo is a senior individual contributor position that reports into the Marketing team. As a Finance Evangelist, you will be responsible for building a content engine, owning a publishing cadence, and representing Velixo on stage at industry events. This role is not a support function for sales, but rather a market-facing expertise role that aims to create pipeline at scale by establishing authority in mid-market finance.

The position is remote-friendly, with regular travel to tradeshows, partner events, and team gatherings. As a Finance Evangelist, you will be the voice of Velixo in mid-market finance, building a real audience of controllers, FP&A leaders, and CFOs across owned channels and partner ecosystems.

The goal of this role is to create a voice that the community comes back to on purpose, with a steady reach into companies that have never been in Velixo's database. To achieve this, you will need to teach finance, not features, producing webinars, tutorials, videos, and deep-dive sessions that make practitioners genuinely better at consolidation, monthly close, grant and program reporting, and board prep.

What You Will Do

  • Become the voice of Velixo in mid-market finance, building a real audience of controllers, FP&A leaders, and CFOs
  • Build a content engine and own a publishing cadence across owned channels and partner ecosystems
  • Represent Velixo on stage at industry events, tradeshows, and partner events
  • Produce webinars, tutorials, videos, and deep-dive sessions that teach finance, not features
  • Create worked examples and prototypes against real finance problems, such as multi-entity closes and grant reports
  • Travel to tradeshows, partner events, and industry conferences to establish Velixo's presence
  • Track what is shifting in finance, accounting, Excel workflows, and mid-market ERP, including new AI tooling
  • Feed specific, useful insight into positioning and product development
  • Work with Marketing to turn customer success stories into compelling content
  • Establish a consistent cadence of publishing and turn every major session into clips, posts, and written pieces

What We Are Looking For

  • Strong background in accounting, finance, FP&A, or ERP, with credibility earned from sitting in a controller's chair
  • Deep, hands-on command of Excel, financial modeling, and reporting
  • Experienced with mid-market realities, such as multi-entity consolidation and nonprofit or fund reporting
  • Outstanding speaker and writer, at ease in front of large audiences and on camera
  • Experience producing content across video, webinar, and written formats
  • Familiarity with Sage Intacct, Acumatica, or Business Central is a strong asset
  • Ability to build compelling examples and prototypes against real finance problems
  • Strong understanding of the mid-market finance sector and its challenges

Nice to Have

  • Experience with AI tooling and its applications in finance and accounting
  • Familiarity with content marketing and thought leadership strategies
  • Experience with webinar and video production, including scripting and hosting
  • Knowledge of SEO principles and how to optimize content for search engines
  • Experience with social media marketing and community building

Benefits and Perks

  • Remote-friendly work arrangement with regular travel to tradeshows and partner events
  • Opportunity to establish yourself as a thought leader in the mid-market finance sector
  • Collaborative and dynamic work environment with a team of experienced professionals
  • Professional development opportunities, including training and education programs
  • Access to the latest tools and technologies, including Excel and other finance software
  • Competitive compensation and benefits package, including health insurance and retirement planning
  • Flexible PTO and vacation policy, with opportunities for remote work and travel

How to Stand Out

  • Develop a strong personal brand and establish yourself as a thought leader in the mid-market finance sector
  • Showcase your expertise in Excel, financial modeling, and reporting, and be prepared to provide examples of your work
  • Highlight your experience with mid-market realities, such as multi-entity consolidation and nonprofit or fund reporting
  • Demonstrate your ability to produce high-quality content, including webinars, tutorials, and written pieces
  • Be prepared to discuss your experience with AI tooling and its applications in finance and accounting
  • Research Velixo's products and services, and be prepared to discuss how you can contribute to the company's mission and goals
  • Practice your speaking and presentation skills, and be prepared to deliver a compelling pitch

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