Freelance Brand Designer

About the Role

What You Will Do

• Develop foundational brand assets, including logos, complete visual identities, and comprehensive color schemes
• Create, systematically organize, and deliver necessary variations of core brand elements
• Act as the gatekeeper for brand consistency across all internal and external materials, including pitch decks and social media kits
• Build scalable, long-lasting visual systems that align with modern design standards
• Enforce design quality through cross-platform validation, ensuring brand aesthetics translate flawlessly across both digital and print mediums
• Collaborate with Tendem Agents to handle repetitive tasks and provide critical thinking and domain expertise
• Provide strategic vision to build strong, modern visual foundations
• Develop clear brand guidelines, style guides, and structured asset libraries for wider team use
• Ensure brand DNA is translated perfectly across varied formats, from digital social media kits to corporate pitch decks and print materials
• Contribute to projects aligned with your expertise on your own schedule
• Help shape how AI understands and builds cohesive brand identities

What We Are Looking For

• At least 2 years of relevant experience in brand design, graphic design, art direction, or visual communications
• Bachelor’s or Master’s Degree in Graphic Design, Visual Arts, Communication Design, or related creative fields
• Expertise in building foundational assets from scratch, including scalable logos, distinct color palettes, and typography systems
• Deep proficiency with Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma for crafting and managing core design assets
• Proven ability to translate brand DNA perfectly across varied formats, from digital social media kits to corporate pitch decks and print materials
• Strong organizational skills to develop clear brand guidelines, style guides, and structured asset libraries for wider team use
• Upper-intermediate (B2) or above English proficiency
• Portfolio showcasing branding work (logos, identity systems, guidelines) must be included in the CV

Nice to Have

• Experience with cross-medium adaptation and brand system architecture
• Knowledge of design tools beyond Adobe Creative Suite and Figma
• Certification in graphic design, visual arts, or a related field
• Experience working in a remote or freelance capacity

Benefits and Perks

• Opportunity to work on innovative AI projects from major tech innovators
• Flexible, part-time remote work arrangement
• Chance to contribute to projects aligned with your expertise on your own schedule
• Collaborative and dynamic work environment
• Access to industry-standard design tools and software
• Professional development opportunities in the field of brand design and AI

• Ensure your portfolio showcases a variety of branding work, including logos, identity systems, and guidelines.
• Highlight your proficiency in Adobe Creative Suite and Figma, as well as any other design tools you have experience with.
• Be prepared to discuss your experience with cross-medium adaptation and brand system architecture.
• Showcase your ability to work independently and troubleshoot design issues.
• Research Mindrift's mission and values to demonstrate your understanding of the company's goals and how you can contribute to them.
• Prepare to discuss your experience with remote or freelance work, and how you stay organized and motivated in these environments.