Freelance Copywriter

Supergoop!·Remote(New York, NY)
Content & Writing
Excel

WFA Digital Insight

As companies increasingly prioritize impactful storytelling, the demand for skilled copywriters continues to surge in the remote job market. The Freelance Copywriter role at Supergoop! uniquely positions candidates to contribute to a leading brand dedicated to innovative sun care solutions. Candidates with a grasp of SEO best practices and a flair for social media content will find exciting growth opportunities. With the beauty industry's expansion into digital realms, proficiency in engaging messaging is more vital than ever. Before applying, ensure your portfolio reflects your ability to adapt brand voice across various platforms.

Job Description

About the Role

Join Supergoop! as a Freelance Copywriter, where you will be essential in developing engaging content for product launches and marketing campaigns. This remote position calls for creativity and keen attention to SEO.

Responsibilities

  • Craft campaign messaging for product launches and seasonal promotions.
  • Write weekly Instagram stories and generate unique content for social media.
  • Develop engaging social graphics that resonate with current trends.
  • Utilize SEO best practices to maximize copy effectiveness.
  • Create retail copy for various executions like in-store signage and takeaway materials.
  • Identify growth opportunities in social media, blogs, and online ads.
  • Contribute to content guides to maintain consistent brand messaging.
  • Analyze content performance and recognize optimization trends.
  • Uphold Supergoop! brand standards and adhere to AP style.
  • Proofread content to ensure high-quality deliverables.

Requirements

  • Proven experience in copywriting or content creation, especially for social media.
  • Strong understanding of SEO best practices.
  • Excellent writing, editing, and proofreading skills.

Nice to Have

  • A deep knowledge of the beauty industry and a passion for skin health.

How to Stand Out

  • Highlight your copywriting experience with specific examples related to social media.
  • Showcase your understanding of SEO in your portfolio, demonstrating how you've optimized content.
  • Research Supergoop! and align your application with their brand messaging style.
  • Prepare to discuss how current cultural trends can be leveraged in marketing campaigns during your interview.
  • Consider negotiating for flexibility in hours or remote work arrangements tailored to your productivity style.

This is a remote position listed on WFA Digital, the platform for professionals who work from anywhere. Browse more remote jobs across all categories.