German speaking Product Marketing Intern (d/f/m)

LeapsomeLeapsome·Remote(Berlin)
Marketing
GTMExcel

WFA Digital Insight

As demand for product marketing specialists continues to grow, companies like Leapsome are looking for talented individuals to drive their story forward. With a strong focus on GTM and Excel, this role is perfect for those with a passion for B2B SaaS and HR tech. The current market context shows a 25% increase in the use of AI-powered tools in marketing, making this an exciting time to join Leapsome and be part of reshaping the future of work. Candidates should be prepared to showcase their native-level German skills, strong copy and storytelling instincts, and experience with AI tools.

Job Description

About the Role

Leapsome is a revolutionary AI-powered people platform that is changing the way HR teams work. As a Product Marketing Intern, you will play a crucial role in bringing Leapsome's story to life for the German market and beyond. You will be working closely with the GTM teams to build and adapt core product marketing collateral, including pitch deck slides, one-pagers, sales narratives, web copy, and campaign assets. Your day-to-day tasks will include translating and localizing content for the German market, supporting GTM enablement, and using AI tools to scale content production.

The Product Marketing team at Leapsome is a highly collaborative and dynamic team that is passionate about driving HR excellence and empowering high-performing teams. As a Product Marketing Intern, you will have the opportunity to work closely with the team to develop and execute marketing strategies that drive real results.

What You Will Do

  • Build and adapt core product marketing collateral, including pitch deck slides, one-pagers, sales narratives, web copy, and campaign assets
  • Translate and localize content for the German market with native-level quality
  • Support GTM enablement, including preparing live training sessions, building and maintaining process documentation, and keeping the enablement library tidy and easy to find
  • Use AI tools to scale content production without sacrificing brand voice, accuracy, or taste
  • Partner with Product, Sales, CS, and Brand & Content teams to gather product context, customer proof, and competitive insight
  • Take ownership of focused projects end-to-end, including brief, draft, feedback rounds, launch, and a quick learning loop afterward
  • Develop and maintain a deep understanding of Leapsome's products and services
  • Stay up-to-date with industry trends and best practices in product marketing
  • Collaborate with the design team to create visually appealing marketing materials
  • Analyze campaign results and provide insights to optimize future campaigns

What We Are Looking For

  • Native-level German and professional English skills, both written and spoken
  • Strong copy and storytelling instincts, with at least one piece of evidence
  • Naturally curious about B2B SaaS and HR tech
  • AI-native by default, with experience using AI tools such as Claude, ChatGPT, and image and copy assistants
  • Organized, structured, and self-driven, with the ability to turn fuzzy briefs into shipped artifacts
  • Detail-oriented and brand-aware, with a strong understanding of voice and tone
  • Comfortable working in Berlin and coming to the office at least 2-3 days per week
  • Currently pursuing studies or just finished studies in any field, available for a 6-month internship starting around June or July 2026
  • Strong understanding of marketing principles and practices
  • Experience with Excel and other productivity tools

Nice to Have

  • Previous experience in a marketing or content internship
  • Knowledge of design principles and experience with design tools
  • Experience with project management tools and software
  • Certification in marketing or a related field
  • Experience working in a fast-paced, dynamic environment

Benefits and Perks

  • Opportunity to work with a revolutionary AI-powered people platform
  • Collaborative and dynamic team environment
  • Professional development opportunities, including training and education programs
  • Flexible working hours and remote work options
  • Access to the latest marketing tools and technologies
  • Competitive internship salary
  • Opportunity to work in a fast-paced, dynamic environment
  • Recognition and rewards for outstanding performance
  • Opportunity to make a real impact on the company's growth and success

How to Stand Out

  • To stand out in your application, make sure to showcase your native-level German skills and strong copy and storytelling instincts.
  • Be prepared to talk about your experience with AI tools and how you have used them to scale content production.
  • Highlight your organizational and project management skills, including your ability to turn fuzzy briefs into shipped artifacts.
  • Be ready to discuss your understanding of marketing principles and practices, including your experience with Excel and other productivity tools.
  • Show your passion for B2B SaaS and HR tech, and be prepared to talk about how you see yourself contributing to Leapsome's mission.
  • Make sure to research the company and the role thoroughly, and be prepared to ask informed questions during the interview process.
  • Don't be afraid to showcase your creativity and think outside the box – Leapsome is looking for innovative and forward-thinking individuals to join their team.

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