Go-to-Market Engineer - Bucharest, Romania

SpeechifySpeechify·Remote(Romania)
Software Development
GTMHubSpotSalesforce

WFA Digital Insight

As demand for tech-savvy marketers grows, with a 25% increase in GTM roles in the past year, Speechify's Go-to-Market Engineer position stands out. This role requires a unique blend of technical expertise, particularly in GTM engineering and growth engineering, and business acumen. With Speechify's innovative approach to AI-powered personalization, this is an opportunity to be part of a cutting-edge team. Candidates should be prepared to showcase their experience with modern GTM stacks and their ability to build and own technical systems. Before applying, it's crucial to understand the fast-paced and dynamic environment of a 100% distributed setting.

Job Description

About the Role

The Go-to-Market Engineer at Speechify is a critical role that focuses on building and owning the technical systems that power the company's outbound motion. This includes lead enrichment, sequencing, and AI-powered personalization, which are crucial for driving growth and revenue. The successful candidate will be part of a talented team of engineers, AI research scientists, and other professionals from top tech companies, working in a fast-paced and dynamic environment.

Day-to-day, the Go-to-Market Engineer will be responsible for designing, implementing, and optimizing the technical infrastructure that supports Speechify's outbound marketing efforts. This includes working closely with cross-functional teams to ensure alignment and maximize the impact of these efforts. Given the company's 100% distributed setting, the ability to work independently and collaboratively in a remote environment is essential.

The role is integral to Speechify's growth strategy, as it directly contributes to the development and execution of the company's go-to-market plans. The company's use of AI in personalization is a significant differentiator, and the Go-to-Market Engineer will play a key role in further developing and refining these capabilities.

What You Will Do

  • Design, build, and maintain the technical systems that power Speechify's outbound motion, including lead enrichment, sequencing, and AI-powered personalization.
  • Work closely with the marketing team to align technical capabilities with marketing strategies and goals.
  • Develop and implement data pipelines for lead enrichment, ensuring data quality and integrity.
  • Build and manage multi-step sequences for outbound marketing campaigns.
  • Implement lead scoring models to optimize campaign performance.
  • Collaborate with the sales team to integrate sales outreach tools and strategies.
  • Work with the product team to ensure technical alignment with product RoadMap.
  • Develop and maintain documentation of technical systems and processes.
  • Troubleshoot issues with the technical systems and resolve them in a timely manner.
  • Participate in the planning and execution of A/B testing and experimentation to improve campaign performance.

What We Are Looking For

  • Solid experience in GTM engineering, growth engineering, or a RevOps role with a heavy technical lean.
  • Deep hands-on experience with the modern GTM stack, including tools like Clay, Apollo, HubSpot, or Salesforce.
  • Experience with Outreach or Instantly for sales automation and engagement.
  • Familiarity with Zapier/Make for workflow automation and integration with other tools.
  • Knowledge of Webhooks and REST APIs for integrating with various services.
  • Experience building outbound systems from scratch, with a focus on enrichment pipelines, multi-step sequences, and lead scoring.
  • Strong understanding of data structures and algorithms, with the ability to implement efficient solutions.
  • Excellent problem-solving skills, with the ability to debug complex issues.

Nice to Have

  • Experience with AI and machine learning, particularly in the context of marketing personalization.
  • Familiarity with cloud-based services like AWS or Google Cloud.
  • Knowledge of agile development methodologies and version control systems like Git.
  • Experience working in a fully remote team, with strong communication and collaboration skills.

Benefits and Perks

  • Opportunity to work with a talented team of professionals in a cutting-edge field.
  • Fast-paced and dynamic work environment that encourages innovation and growth.
  • Competitive compensation package, with opportunities for professional development and advancement.
  • Flexible working hours and a 100% distributed setting, allowing for work-life balance.
  • Access to the latest tools and technologies in the GTM space.
  • Participation in company-wide initiatives and hackathons to drive innovation and creativity.
  • Comprehensive health insurance and other benefits to support well-being.

How to Stand Out

  • Ensure you have hands-on experience with the modern GTM stack, including HubSpot and Salesforce, and be prepared to provide specific examples of how you've used these tools.
  • Develop a strong understanding of data structures and algorithms to efficiently solve complex problems in the role.
  • Showcase your ability to work independently and collaboratively in a remote setting, highlighting any experience with distributed teams.
  • Be prepared to discuss how you've built and owned technical systems in previous roles, and how you approach troubleshooting and optimization.
  • Familiarize yourself with Speechify's use of AI in marketing personalization and be ready to discuss how you can contribute to and improve these capabilities.
  • Consider creating a portfolio or providing examples of your work in GTM engineering or a related field to stand out as a candidate.

This is a remote position listed on WFA Digital, the platform for professionals who work from anywhere. Browse more remote jobs across all categories.