Growth Marketing Lead, Paid Acquisition

Replit·Remote(Foster City, California, United States)
Marketing

WFA Digital Insight

The demand for paid media specialists has skyrocketed, with a 34% growth in 2025. Replit's Growth Marketing Lead role is particularly intriguing, requiring a unique blend of digital skills and remote work expertise. As the industry continues to shift towards performance-driven marketing, candidates with a strong background in paid acquisition and a knack for data-driven decision-making are in high demand. Before applying, candidates should be prepared to showcase their portfolio and highlight their experience with remote collaboration tools.

Job Description

About the Role

Replit is seeking a Growth Marketing Lead to drive user acquisition and revenue growth through paid channels.

Responsibilities

  • Develop and execute multi-channel paid acquisition strategies
  • Manage and optimize campaigns across Google Ads, Meta, and other platforms
  • Collaborate with cross-functional teams to align marketing efforts with business goals

Requirements

  • Proven experience in paid marketing, with a focus on user acquisition and growth
  • Strong understanding of digital marketing channels and platforms
  • Experience with remote work and collaboration tools

Nice to Have

  • Familiarity with data analysis and performance metrics
  • Experience with A/B testing and experimentation

How to Stand Out

  • Tip: Showcase your experience with paid marketing platforms like Google Ads and Meta, and be prepared to discuss campaign optimization strategies.
  • Tip: Highlight your ability to work remotely and collaborate with cross-functional teams, emphasizing strong communication skills.
  • Tip: Develop a portfolio that demonstrates your growth marketing expertise, including case studies and metrics-driven results.
  • Tip: Be prepared to discuss data-driven decision making and how you've used data to inform marketing strategies in the past.
  • Tip: Research Replit's company culture and values, and be prepared to discuss how your skills and experience align with their mission.

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