GTM and Analytics Implementation Specialist

SpiralyzeSpiralyze·Remote(Anywhere in the World)·Work From Anywhere
Project Management
Google AnalyticsGA4GTM

WFA Digital Insight

As companies pivot to digital-first strategies, the demand for GTM and analytics professionals is skyrocketing. Specialists in this area have become essential for optimizing tracking and improving data accuracy. Spiralyze sits at the forefront of Conversion Rate Optimization, presenting a unique opportunity for candidates skilled in Google Analytics and GTM. Given the current trends, candidates should be prepared to showcase their hands-on experience and problem-solving capabilities as they navigate a highly competitive landscape.

Job Description

About the Role

Join the Analytics Team at Spiralyze as a GTM and Analytics Implementation Specialist. This remote role requires a proactive individual capable of implementing complex tracking solutions and troubleshooting issues efficiently.

Responsibilities

  • Implement conversion tracking for various digital assets (forms, buttons, e-commerce).
  • Verify and perform sanity checks on conversion tracking implementation.
  • Debug and resolve tracking issues as they arise.
  • Test measurement issues on platforms like Google Optimize, VWO, Optimizely, and Hotjar.
  • Create customized reports using Analytics and various data sources.

Requirements

  • Minimum 2 years of experience using Google Tag Manager (GTM) for web properties, including implementation and ongoing maintenance.
  • Proficiency in Google Analytics (GA3/GA4) and web analytics tools.
  • Basic knowledge of JavaScript.
  • Experience with Adobe Analytics, Amplitude, and digital analytics metrics.
  • Strong understanding of web analytics strategies, requirements, and reporting.
  • Familiarity with third-party tagging and pixel creation.
  • Experience transitioning Google Analytics accounts from UA to GA4.
  • Excellent verbal and written English communication skills.

Nice to Have

  • Experience with conversion rate optimization techniques.
  • Familiarity with additional analytics tools and methodologies.

Benefits

  • Work in a cutting-edge environment alongside leaders in Conversion Rate Optimization.
  • Enjoy the flexibility of a permanent remote position.

How to Stand Out

  • Familiarize yourself with both GTM and GA4; hands-on experience is crucial.
  • Highlight your problem-solving skills during interviews; practical examples are key.
  • Prepare case studies showcasing your previous analytics implementations.
  • Tailor your resume to emphasize relevant experience and technical skills.
  • Stay updated on industry trends in digital analytics and conversions.

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