Head of Ads Enterprise Marketing

About the Role

The Marketing team at OpenAI is responsible for deeply understanding customer audiences and market dynamics, influencing the development of the right products, building sustainable and customer-aligned monetization models, and driving awareness, adoption, and usage across OpenAI's products and platform. The team takes a data-driven approach to understand markets, develop monetization strategies, and uncover customer needs that shape product strategy and messaging. As a leader in this team, the Head of Ads Enterprise Marketing will partner closely with Sales, Partnerships, Product, Engineering, Research, Comms, and Design to deliver a cohesive end-to-end customer experience and lead go-to-market efforts for new product launches across channels.

The role is ideally based in San Francisco, CA, with a hybrid schedule of three days per week in the office. This will provide the opportunity to collaborate closely with the team while also enjoying the flexibility of remote work.

What You Will Do

• Define the end-to-end enterprise advertiser marketing strategy across awareness, consideration, pipeline creation, adoption, expansion, and long-term growth
• Develop OpenAI's enterprise advertising narratives, positioning, and messaging architecture across AI-powered marketing, creativity, measurement, and consumer engagement
• Build compelling brand positioning that establishes OpenAI as a trusted, differentiated platform for enterprise advertisers and agencies
• Lead category thought leadership programs and content strategy that position OpenAI as a leading voice on the future of advertising, AI, creativity, and measurement
• Create executive storytelling frameworks and high-impact communications for senior client engagements, keynote presentations, media moments, and industry conversations
• Develop strategic sales enablement programs, positioning, and materials that help commercial teams articulate differentiated value across industries, customer segments, and buying audiences
• Lead the development of flagship customer stories, case studies, and proof points that demonstrate measurable business outcomes and advertiser success
• Build integrated demand generation and account-based marketing programs targeting priority accounts and industries through owned media, partner channels, executive engagement, and industry activations
• Define industry-specific narratives and go-to-market strategies across key verticals including CPG, Retail, Automotive, Financial Services, Technology, Entertainment, Telecom, and Travel
• Own OpenAI's presence and narrative strategy at major industry events including Cannes Lions, CES, Advertising Week, Possible, and DMEXCO
• Partner closely with Product Marketing and Product teams to translate roadmap innovations into market-ready launches, customer education, and enterprise sales motions
• Establish measurement frameworks to track brand perception, executive engagement, pipeline contribution, influenced revenue, content performance, and market momentum

What We Are Looking For

• 12+ years of experience in B2B marketing, enterprise marketing, ad sales marketing, product marketing, brand strategy, or strategic marketing
• Proven track record of success in developing and executing comprehensive marketing strategies that drive results
• Deep understanding of the marketing landscape and the ability to develop and execute a comprehensive marketing strategy
• Experience in building and leading high-performing teams
• Strong leadership and communication skills, with the ability to partner closely with cross-functional teams
• Strong analytical and problem-solving skills, with the ability to dive deep into data and metrics
• Experience with Excel and other data analysis tools
• Strong understanding of the advertising industry and the trends shaping it
• Ability to work in a fast-paced environment and prioritize multiple projects simultaneously

Nice to Have

• Experience in AI-powered marketing and advertising
• Knowledge of the tech industry and the trends shaping it
• Experience in developing and executing category thought leadership programs
• Experience in building and executing demand generation and account-based marketing programs
• Experience in partnering with Product Marketing and Product teams to develop market-ready launches

Benefits and Perks

• Competitive salary
• Equity package
• Flexible working hours and remote work options
• Comprehensive health insurance
• 401(k) matching
• Generous paid time off and holidays
• Access to the latest technology and tools
• Opportunities for professional development and growth
• Collaborative and dynamic work environment
• Recognition and reward for outstanding performance
• Access to a network of talented and experienced professionals

• Develop a deep understanding of the marketing landscape and the trends shaping it, including the latest developments in AI-powered marketing and advertising.
• Build a strong portfolio of your work, including case studies and examples of successful marketing campaigns you have led.
• Prepare to talk about your experience in building and leading high-performing teams, including your approach to leadership and team management.
• Familiarize yourself with the company's products and services, including its AI-powered advertising platform and its approach to marketing and advertising.
• Be prepared to discuss your experience in developing and executing comprehensive marketing strategies, including your approach to market research, campaign planning, and metrics analysis.
• Showcase your ability to partner closely with cross-functional teams, including Sales, Partnerships, Product, Engineering, Research, Comms, and Design.
• Demonstrate your strong analytical and problem-solving skills, including your ability to dive deep into data and metrics and develop insights that inform marketing strategies.