Head of Sales Enablement

About the Role

The sales enablement function is critical to Cohere's success, as it provides the sales team with the necessary tools, training, and support to effectively communicate the value of the company's AI solutions to customers. As the leader of this function, you will be expected to design and launch a sales enablement strategy that aligns with the company's revenue and product evolution goals.

Cohere is a fast-growing company with a strong focus on innovation and customer satisfaction. The company's AI solutions are used by leading enterprises and developers to build AI-powered systems that drive business outcomes. As a member of the Cohere team, you will be part of a dynamic and collaborative environment that values diversity, inclusivity, and continuous learning.

What You Will Do

• Design and launch a sales enablement function that includes strategy, frameworks, and team structure
• Develop a multi-year roadmap for sales enablement that aligns with Cohere's revenue and product evolution goals
• Create and curate high-impact sales enablement resources, such as playbooks, battle cards, demo scripts, and certification programs
• Partner with sales, marketing, and product leadership to embed sales enablement into every stage of the sales lifecycle
• Establish key performance indicators (KPIs) to measure the effectiveness of sales enablement initiatives and refine the strategy accordingly
• Recruit, mentor, and lead a high-performing sales enablement team that is focused on continuous improvement
• Oversee the budget for sales enablement tools and programs to maximize efficiency and ROI
• Collaborate with sales and marketing teams to develop and execute account-based marketing strategies
• Develop and maintain a deep understanding of the company's AI solutions and the competitive landscape

What We Are Looking For

• 10+ years of experience in sales enablement, with a proven track record of building and scaling sales enablement functions in fast-growing tech companies
• Ability to design and execute long-term sales enablement strategies that align with business goals and market shifts
• Mastery of enterprise sales methodologies, such as MEDDIC and Challenger Sale
• Experience with CRM systems, such as Salesforce
• Strong leadership and management skills, with the ability to build and lead high-performing teams
• Excellent communication and interpersonal skills, with the ability to influence and collaborate with cross-functional teams
• Strong analytical and problem-solving skills, with the ability to analyze data and develop insights that inform sales enablement strategies
• Bachelor's degree in Business, Marketing, or a related field; MBA or advanced degree preferred
• Experience in AI/ML or enterprise software sales is a plus

Nice to Have

• Experience with sales enablement tools and platforms, such as Showpad and Bigtincan
• Certification in sales enablement or instructional design
• Familiarity with scaling sales enablement in hyper-growth environments
• Experience with data analysis and reporting tools, such as Tableau and Salesforce Analytics

Benefits and Perks

• Competitive salary and benefits package
• Opportunity to work with a fast-growing and innovative company that is leading the AI revolution
• Collaborative and dynamic work environment that values diversity, inclusivity, and continuous learning
• Professional development opportunities, including training and certification programs
• Flexible work arrangements, including remote work options
• Access to the latest sales enablement tools and technologies
• Recognition and reward for outstanding performance and contributions to the company's success
• Comprehensive health and wellness benefits, including medical, dental, and vision insurance
• 401(k) or retirement savings plan with company match
• Paid time off and holidays
• Employee stock options or equity participation
• Quarterly or annual bonus opportunities
• Ongoing feedback and coaching to support career growth and development

• Develop a deep understanding of Cohere's AI solutions and the competitive landscape to effectively communicate the value proposition to customers and stakeholders.
• Leverage your expertise in sales enablement to develop and execute a comprehensive strategy that drives revenue growth and expands the company's market share.
• Build a high-performing sales enablement team that is focused on continuous improvement and collaborates effectively with cross-functional teams.
• Stay up-to-date with the latest sales methodologies and CRM systems, such as Salesforce, to ensure that the sales team is equipped to win in complex, high-stakes deals.
• Prepare to address common sales enablement challenges, such as data quality issues, CRM adoption, and sales team buy-in, by developing and executing a comprehensive change management plan.
• Demonstrate a strong understanding of the company's revenue and product evolution goals and how sales enablement can support these objectives.
• Showcase your ability to analyze data and develop insights that inform sales enablement strategies and drive business outcomes.