Industry Advisor- Aerospace and Defense
WFA Digital Insight
As the aerospace and defense industry continues to evolve, the demand for skilled professionals with GTM expertise is on the rise. With a growth rate of 25% in the past year, companies like PTC are looking for leaders who can drive innovation and expansion. This role stands out for its focus on strategic market strategy and customer engagement, making it an exciting opportunity for those looking to make a real impact. Candidates should be prepared to showcase their industry knowledge and executive presence, as well as their ability to translate business priorities into measurable outcomes.
Job Description
About the Role
The Industry Advisor role at PTC is a highly visible and strategic position that requires a deep understanding of the aerospace and defense industry. As a trusted advisor to customers and internal stakeholders, you will be responsible for shaping PTC's growth and market strategy within this specific industry vertical. Your expertise will be leveraged to drive early-stage pipeline creation, strategic account expansion, and long-term growth opportunities.You will be working closely with cross-functional teams, including Sales, Product Management, Marketing, and executive leadership, to align PTC's solutions and go-to-market strategy with evolving industry challenges and transformation initiatives. Your ability to engage with C-level stakeholders, identify business challenges, and develop scalable industry sales plays will be essential to your success in this role.
What You Will Do
- Serve as a trusted industry advisor to customers, sales teams, and executive leadership
- Engage with C-level stakeholders to identify business challenges, transformation priorities, and strategic opportunities
- Leverage industry relationships and executive networks to expand access, strengthen customer engagement, and identify new strategic opportunities
- Drive early-stage pipeline creation and strategic account engagement across priority accounts
- Develop scalable industry go-to-market plays, messaging, and executive engagement strategies
- Partner closely with account teams on strategic account planning, stakeholder mapping, and opportunity progression
- Leverage industry expertise and relationships to expand executive access and strengthen PTC's market presence
- Collaborate with Product, Marketing, Services, and Partners to align industry priorities and influence roadmap direction
- Build and strengthen relationships with strategic partners and GSIs to drive aligned go-to-market execution and customer outcomes
- Represent PTC at customer meetings, conferences, and industry events to elevate thought leadership and market awareness
What We Are Looking For
- 15+ years of experience within the aerospace and defense industry, including enterprise customer engagement and strategic sales support
- Strong industry expertise with a deep understanding of market trends, business drivers, and customer challenges
- Demonstrated ability to engage and influence executive and C-level stakeholders
- Proven experience supporting complex enterprise sales cycles and strategic account growth
- Strong executive presence with exceptional communication, presentation, and relationship-building skills
- Ability to translate business priorities into strategic technology and transformation discussions
- Established industry network and relationships preferred
- Bachelor's degree required; advanced degree preferred
Nice to Have
- Experience with GTM strategies and sales plays
- Knowledge of industry-specific trends and challenges
- Familiarity with PTC's software solutions
Benefits and Perks
- Competitive salary and benefits package
- Opportunity to work with a leading company in the aerospace and defense industry
- Collaborative and dynamic work environment
- Professional development and growth opportunities
- Flexible work arrangements and remote work options
- Access to cutting-edge technology and tools
- Recognition and reward for outstanding performance
How to Stand Out
- Develop a strong understanding of the aerospace and defense industry, including market trends and customer challenges
- Showcase your executive presence and ability to engage with C-level stakeholders
- Highlight your experience with GTM strategies and sales plays
- Be prepared to provide examples of your ability to drive growth and expansion in a complex industry
- Research PTC's software solutions and be prepared to discuss how they can be leveraged to drive customer outcomes
- Familiarize yourself with the company culture and values to demonstrate your fit for the role
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