Junior Creative Strategist

Linjer·Remote(Hong Kong, Hong Kong, Hong Kong SAR)
Other
Excel

WFA Digital Insight

The demand for creative strategists with a knack for paid media and AI tools integration has skyrocketed, with over 25% growth in the last year alone. Linjer, a design studio with Scandinavian roots, is at the forefront of this trend, seeking a Junior Creative Strategist to bring their brand to life across various touchpoints. With the remote work landscape evolving rapidly, candidates with strong instincts for what makes an ad work and the ability to write compelling copy will thrive in this role. As the market shifts towards more sustainable and thoughtful design, Linjer stands out with its commitment to using recycled metals and ethically sourced materials. Before applying, candidates should be aware of the fast-paced environment and the need for continuous learning and adaptation.

Job Description

About the Role

As a Junior Creative Strategist at Linjer, you will be integral in creating and implementing innovative marketing strategies across various platforms, including Meta, YouTube, TikTok, and Pinterest. Your day-to-day will involve developing creative concepts and briefs for paid social ads, producing high-quality content, and collaborating with the content and brand teams to ensure consistency across all touchpoints. This role is perfect for someone who is excited about working in a fast-moving environment and is comfortable wearing multiple hats.

Linjer is a multicultural and inclusive company, committed to thoughtful design and sustainable practices. The team is passionate about delivering beautiful, well-crafted products at a fraction of traditional luxury prices. As a Junior Creative Strategist, you will be part of a talented team of professionals who are dedicated to excellence and committed to making an impact.

The company is rapidly scaling, and this role offers the opportunity to grow and develop your skills in a dynamic and supportive environment. With a predictable 9 am - 6 pm work schedule and a commitment to work-life balance, Linjer prioritizes the well-being of its employees.

What You Will Do

  • Develop creative concepts and briefs for paid social ads across various platforms
  • Produce high-quality content, including copy, video, and imagery, for ads, product pages, email, and social media
  • Write sharp, on-brand copy for ad creative and product descriptions that are accurate and consistent with the Linjer voice
  • Review and edit video content to ensure it is polished and optimized for each platform
  • Use AI tools to streamline your work, experiment with new ideas, and improve the quality of your output
  • Analyze ad performance and use the insights to iterate on creative strategies
  • Collaborate with the content and brand teams to ensure paid creative is consistent with organic output
  • Stay up-to-date with trends in paid social and AI, bringing new ideas and formats to the table
  • Support CRM campaigns with copy for emails, flows, and promotional communications

What We Are Looking For

  • Fluency in English
  • Strong instinct for what makes an ad work and the ability to write compelling copy
  • Experience with paid social media advertising, particularly across Meta, YouTube, TikTok, and Pinterest
  • Good eye for video editing and ability to give clear, specific creative feedback
  • Comfortable working with performance data and letting it inform creative decisions
  • Excitement about AI and its potential to enhance marketing strategies
  • Coachability and a dedication to continuous personal improvement and professional growth
  • Ability to thrive in a high-growth environment and enjoy a startup team culture

Nice to Have

  • Experience with CRM software and email marketing campaigns
  • Knowledge of sustainable practices and ethical sourcing in the luxury goods industry
  • Familiarity with Scandinavian design aesthetic and principles

Benefits and Perks

  • Multicultural and inclusive team culture
  • Talented and passionate colleagues committed to excellence
  • Work-life balance with a predictable 9 am - 6 pm work schedule
  • Opportunity to make an impact with your work from day one
  • Exposure to entrepreneurship in a stable business growing rapidly
  • Accelerated career growth opportunities for high achievers
  • Visa sponsorship for exceptional talent ready to join the team
  • Access to the latest AI tools and technologies to enhance your work
  • Remote work stipend and support for setting up your home office
  • Comprehensive health insurance and wellness programs

How to Stand Out

  • Ensure your portfolio showcases your ability to create engaging ad copy and compelling visual content across various platforms.
  • Highlight any experience you have with AI tools and how you have used them to enhance your marketing strategies.
  • Be prepared to discuss your understanding of sustainable practices and ethical sourcing in the luxury goods industry.
  • Show enthusiasm for the Scandinavian design aesthetic and how you can contribute to it.
  • Emphasize your ability to work in a fast-paced environment and adapt to new challenges and technologies.
  • Ask about the company's approach to work-life balance and how they support remote workers.
  • Research the company's mission and values, and be prepared to explain how your skills and experience align with them.

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