Junior Media Buyer (Remote)

## About the Role The Junior Media Buyer position at Skinnify is a dynamic and challenging role that plays a critical part in the company's digital marketing strategy. Day-to-day, the successful candidate will be responsible for the planning, execution, and optimization of digital media campaigns across various platforms. This role matters because it directly impacts the company's ability to reach and engage with its target audience, driving brand awareness and conversion. As part of a collaborative team, the Junior Media Buyer will work closely with colleagues from different disciplines to ensure a cohesive brand message and strategy.

The role is integral to Skinnify's marketing efforts, requiring the ability to work independently and as part of a team. Reporting to a senior member of the marketing team, the Junior Media Buyer will receive guidance and support while being encouraged to bring new ideas and perspectives to the table. The company culture values innovation, creativity, and a data-driven approach, making this an exciting opportunity for someone looking to grow their career in digital marketing.

Given the remote nature of the role, excellent communication and project management skills are essential. The candidate will need to be proactive, flexible, and comfortable working in a fast-paced environment where priorities can shift quickly. Staying organized and able to manage multiple tasks simultaneously will be key to success in this position.

## What You Will Do - Plan and execute digital media campaigns across social media, search, and display advertising - Conduct market research to identify trends and opportunities for campaign optimization - Collaborate with the creative team to develop compelling ad copy and visuals - Manage and allocate campaign budgets to achieve maximum ROI - Monitor and analyze campaign performance, providing insights and recommendations for improvement - Stay up-to-date with the latest digital marketing trends, tools, and technologies - Develop and maintain relationships with media vendors and suppliers - Assist in the development of media plans and strategies - Participate in brainstorming sessions to generate new ideas and approaches - Ensure all campaigns are launched on time and within budget - Manage and track campaign metrics, providing regular reports to the team and stakeholders

## What We Are Looking For - 1-2 years of experience in a digital marketing or media buying role - Strong understanding of digital media platforms, including Google Ads and social media advertising - Proficiency in using media buying tools and software - Excellent analytical and problem-solving skills - Ability to work in a fast-paced environment and meet deadlines - Strong communication and teamwork skills - Bachelor's degree in Marketing, Communications, or a related field - Experience with campaign optimization techniques - Knowledge of data analysis tools, such as Google Analytics

## Nice to Have - Experience with DSPs (Demand-Side Platforms) and ad exchanges - Certification in Google Ads or other digital marketing platforms - Knowledge of HTML, CSS, and JavaScript - Experience with content management systems - Familiarity with SEO principles

## Benefits and Perks - Competitive salary - Opportunity to work with a dynamic and growing company - Flexible remote work arrangements - Professional development opportunities - Access to the latest digital marketing tools and technologies - Collaborative and supportive team environment - Recognition and reward for outstanding performance - Comprehensive health insurance package - Generous paid time off policy - Remote work stipend for home office setup and internet expenses

- tip: Ensure your resume and cover letter are tailored to the Junior Media Buyer role, highlighting relevant experience and skills in digital marketing.

• tip: Prepare to discuss specific examples of successful campaigns you've managed, including challenges faced and how they were overcome.
• tip: Familiarize yourself with the latest digital marketing trends and tools, such as Google Ads updates and new social media advertising features.
• tip: Develop a strong understanding of data analysis and how to apply insights to campaign optimization.
• tip: Be ready to discuss your experience with remote work and how you stay organized and productive in a home office setting.
• tip: Research Skinnify and be prepared to talk about why you're interested in the company and the role, and what you can bring to the position.
• tip: Consider creating a portfolio that showcases your media buying skills and campaign successes, even if it's from academic projects or personal initiatives.