Lead Graphic Designer
WFA Digital Insight
The demand for skilled graphic designers with expertise in AI-powered production workflows has grown significantly, with a 25% increase in job postings in the last year alone. As remote work continues to dominate the job market, companies like Social Discovery Ventures are looking for talented professionals who can drive creative quality and efficiency. With the rise of social discovery platforms, the need for innovative and engaging visual content has never been more pressing. As a leader in this space, Social Discovery Ventures offers a unique opportunity for graphic designers to make a real impact. Before applying, candidates should be aware that this role requires a strong portfolio, excellent leadership skills, and the ability to work effectively in a fast-paced environment.
Job Description
About the Role
The Lead Graphic Designer position at Social Discovery Ventures is a senior role that requires a unique blend of creative vision, technical expertise, and leadership skills. As a key member of the graphic design team, you will be responsible for driving creative quality and efficiency, while also overseeing the production of high-volume performance creatives for paid acquisition campaigns. The role involves working closely with cross-functional teams, including producers, marketers, and requesters, to align on creative needs and priorities. The ideal candidate will have a strong portfolio, excellent communication skills, and the ability to thrive in a fast-paced environment.The graphic design team at Social Discovery Ventures is responsible for creating visually stunning and engaging content for a range of social discovery platforms, including DateMyAge, Dating.com, EuroDate, Dil Mil, and Cupid Media. As the Lead Graphic Designer, you will play a critical role in shaping the visual identity of these platforms and driving user engagement. The team is distributed across multiple locations, including Armenia, Georgia, Serbia, and Thailand, and the company offers a range of benefits and perks to support remote work.
What You Will Do
- Lead and oversee the graphic design team, ensuring high creative quality across all deliverables
- Review, approve, and provide feedback on all internal and freelance design output before delivery
- Work hands-on on complex or high-priority design tasks
- Continuously improve and rebuild design production workflows using AI tools and automation
- Increase creative production speed and scalability without compromising visual quality
- Drive adoption and effective use of AI-powered design workflows within the team
- Mentor and develop designers, improving both design craft and AI fluency
- Maintain and enforce consistent brand standards across all visual assets
- Collaborate cross-functionally with producers, marketers, and requesters to align on creative needs and priorities
- Produce and oversee high-volume performance creatives for paid acquisition campaigns
- Oversee creation of landing page visuals, email designs, social media creatives, banners, and brand assets
- Ensure all visual outputs are optimized for digital channels and performance goals
What We Are Looking For
- 5+ years of experience in graphic and web design, including at least 2 years in a senior or lead role
- Hands-on experience integrating AI tools into real production workflows with measurable improvements in speed, scalability, or output quality
- Experience building or improving scalable production systems, including template systems, modular asset frameworks, AI-assisted pipelines, and automation of repetitive design operations
- Proven track record of reducing production cycle time or unit cost through AI tools and workflow automation
- Experience in fast-paced environments such as startups, scale-ups, performance-driven in-house teams, or high-volume agencies
- Experience in performance marketing / user acquisition environments with understanding of how creatives impact campaign metrics such as CTR, CPA, Spend, and Sales
- Experience working within collaborative creative team structures, including mentoring/reviewing designers and coordinating freelancers or agencies
- Experience briefing freelancers/agencies, evaluating deliverables, and providing structured creative feedback
Nice to Have
- Experience designing landing pages, email templates, performance creatives, and digital assets for platforms such as Meta, TikTok, Google, and similar channels
- Knowledge of design systems and how to apply them to large-scale design projects
- Experience with design tools such as Figma, Sketch, Adobe Creative Cloud
- Certification in design or a related field
Benefits and Perks
- Competitive salary and benefits package
- Opportunity to work with a leading social discovery company
- Collaborative and dynamic work environment
- Flexible working hours and remote work options
- Professional development opportunities
- Access to cutting-edge design tools and technologies
- Recognition and reward for outstanding performance
How to Stand Out
- Develop a strong portfolio that showcases your creative vision and technical skills
- Familiarize yourself with AI-powered design tools and workflows to increase efficiency and productivity
- Practice your leadership and communication skills to effectively manage and mentor designers
- Stay up-to-date with the latest design trends and technologies to stay competitive in the job market
- Prepare to provide specific examples of how you have improved design production workflows and reduced production cycle time in previous roles
- Be prepared to discuss your experience working in fast-paced environments and how you handle tight deadlines and multiple projects simultaneously
- Research the company culture and values to understand their expectations and how you can contribute to the team's success
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