Lead Product Marketing Manager, AI

GitlabGitlab·Remote(Remote, Canada; Remote, US)
Marketing
GTMAdjust

WFA Digital Insight

As demand for AI-driven marketing solutions surges, Gitlab's Lead Product Marketing Manager, AI role stands out in the remote job market. With a 25% increase in AI adoption among Fortune 100 companies, skills like GTM and Adjust are in high demand. Gitlab's commitment to innovation and AI integration makes this role particularly compelling. Before applying, candidates should understand the intersection of product, market insight, and revenue strategy.

Job Description

About the Role

The Lead Product Marketing Manager, AI at Gitlab will shape the company's AI narrative across the software development lifecycle. This role focuses on positioning, messaging, launches, and monetization for AI offerings, particularly the GitLab Duo Agent Platform.

Responsibilities

  • Lead the narrative for GitLab Duo Agent Platform and related AI capabilities
  • Work with Product Management, Engineering, Sales, Customer Success, and Marketing to define customer challenges and solutions

Requirements

  • Experience with GTM and Adjust
  • Strong understanding of product marketing principles and AI-driven solutions

Benefits

  • Opportunity to work with a high-performance culture driven by values and continuous knowledge exchange
  • Collaborate with industry leaders to solve complex problems and drive innovation

How to Stand Out

  • Develop a portfolio showcasing your GTM and Adjust experience, highlighting successful product launches and marketing campaigns.
  • Prepare to discuss how you've incorporated AI into your previous marketing strategies and the impact it had on your team's productivity.
  • Research Gitlab's values and be ready to explain how your work style and experiences align with them.
  • Practice explaining complex technical concepts in simple terms, demonstrating your ability to communicate with both technical and non-technical teams.
  • Review your understanding of the current AI and marketing technology landscape, including trends and emerging tools.

This is a remote position listed on WFA Digital, the platform for professionals who work from anywhere. Browse more remote jobs across all categories.