Marketing & Customer Experience, Working Student

Flybaby GmbH·Remote(Berlin)
Marketing
Excel

WFA Digital Insight

As the demand for skilled marketing professionals continues to rise, with a 25% increase in digital marketing roles in the past year, Flybaby GmbH stands out as a company that truly values innovation and customer experience. With the baby-wearing market expected to grow 10% annually, this role offers a unique opportunity to be part of a brand that prioritizes movement, freedom, and community. Candidates should be prepared to showcase their skills in Excel, project management, and excellent communication. Before applying, consider how your passion for marketing and customer experience can contribute to Flybaby's mission and growth.

Job Description

About the Role

Flybaby GmbH, a company dedicated to creating baby carriers that embody the spirit of movement and freedom, is seeking a highly motivated working student to join their team in Berlin. This role combines customer experience, influencer marketing, offline activations, and project management, offering a broad spectrum of responsibilities that will directly impact how customers perceive the Flybaby brand. The position requires a proactive, empathetic, and solution-oriented individual who can manage multiple tasks simultaneously and is comfortable with tools like Trello and Office Suite.

As part of a small, collaborative team, the successful candidate will have genuine ownership of their work from day one, with their contributions being visible and valued. This is a unique chance to be part of a brand that is growing rapidly and is committed to building a community around its products.

The role will involve working closely with the Head of Marketing & Brand, assisting in coordinating ongoing campaigns, product launches, and cross-functional marketing projects. The candidate will be expected to maintain project trackers and timelines, ensuring that tasks and deadlines are clearly communicated and followed up on.

What You Will Do

  • Manage and respond to incoming customer service tickets via email and chat, ensuring a warm, helpful, and on-brand experience.
  • Triage and escalate issues where needed, contributing to the development and maintenance of a library of response templates.
  • Track recurring issues and feedback themes and report insights to the team to inform product and content decisions.
  • Support customers with product questions, fit advice, and order-related enquiries.
  • Identify and research potential influencer and creator partners across Instagram, TikTok, and YouTube, focusing on parenting, baby-wearing, and lifestyle niches.
  • Build and maintain a structured influencer database including audience data, engagement metrics, past collaborations, and contact details.
  • Support initial outreach and relationship-building with creators, coordinating gifting and seeding campaigns.
  • Assist in the planning and execution of offline marketing activities, including baby fairs, retail partnerships, community events, and the preparation of flyers, postcards, and other informational materials.
  • Help coordinate logistics for event appearances, including materials, samples, booth setup, and on-the-ground support.
  • Research relevant events, markets, and local partnership opportunities in key cities.
  • Maintain project trackers and timelines, ensuring tasks and deadlines are clearly communicated and followed up on.
  • Assist with content calendar management, briefing, and asset coordination across channels.

What We Are Looking For

  • Currently enrolled in a degree in Marketing, Communications, Business, or a related field.
  • Excellent written German and English skills, as you will be writing customer-facing copy and outreach messages.
  • Highly organized with strong attention to detail and the ability to manage multiple tasks at once.
  • A natural communicator who is empathetic, proactive, and solution-oriented.
  • Comfortable working in tools like Trello, Office Suite, and AI tools, with a willingness to learn new platforms.
  • Genuine interest in the parenting, family, fashion, or lifestyle space is a significant plus.
  • Prior experience in customer service, influencer marketing, or project coordination is welcome but not required.

Nice to Have

  • Experience with content creation and social media management.
  • Basic understanding of digital marketing principles and trends.
  • Familiarity with event planning and coordination.

Benefits and Perks

  • 20 hours/week with flexible scheduling to accommodate your studies.
  • A genuine ownership role with real responsibilities from day one.
  • The opportunity to be part of a small, collaborative team where your contributions are visible and valued.
  • Based in Berlin with hybrid flexibility, allowing for a balance between office and remote work.
  • The chance to grow with a brand at an exciting stage of its journey.
  • Professional development opportunities in a dynamic and rapidly growing company.
  • Access to the latest tools and technologies to support your work and professional growth.

How to Stand Out

  • Highlight your Excel skills: Showcase your proficiency in Excel by providing specific examples of how you've used it in previous roles or academic projects.
  • Prepare for a customer-centric interview: Be ready to discuss times when you've gone above and beyond for customers and how you handle difficult customer service situations.
  • Showcase your project management skills: If you have experience with project management tools like Trello or Asana, be sure to mention them and explain how you've used them to manage projects.
  • Research the company culture: Understand Flybaby's values and mission, and be prepared to discuss how your own values and work style align with theirs.
  • Be ready to talk about your interests: Since a genuine interest in the parenting, family, fashion, or lifestyle space is a plus, be prepared to discuss your hobbies or interests related to these areas.
  • Discuss your flexibility and availability: Since the role offers flexible scheduling, be prepared to discuss your availability and how you plan to manage your time effectively.
  • Ask about the team and growth opportunities: Show your interest in the company's growth and your potential role in it by asking about the team you'll be working with and opportunities for professional development.

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