Marketing Designer
WFA Digital Insight
As demand for digital marketing specialists continues to grow, companies like WeSoftYou are seeking skilled professionals to elevate their brand's visual identity. With a 25% increase in remote job postings in the last year, candidates with expertise in Figma and marketing design are in high demand. WeSoftYou stands out for its collaborative approach and focus on innovative technology solutions. Before applying, candidates should be prepared to showcase their portfolio and demonstrate their ability to work independently in a fast-paced environment.
Job Description
About the Role
WeSoftYou is a dynamic software development company that empowers businesses through innovative technology solutions. The Marketing Designer role is a part-time, freelance position that will support the internal marketing team in creating a wide range of marketing visuals. As a remote worker, you will have the flexibility to work up to 15 hours per week, allowing for a healthy work-life balance. The marketing team at WeSoftYou values collaboration, quality, and agility, ensuring exceptional results that help businesses thrive in a competitive digital landscape.The Marketing Designer will be the go-to creative for marketing visuals, including digital banners, email graphics, landing pages, and presentations. This is an exciting opportunity to work with a talented team of experts who specialize in creating custom software that meets the unique needs of clients. The company's focus on quality and agility ensures that the marketing team is always looking for innovative ways to elevate the brand's visual identity.
The Marketing Designer will work closely with the marketing team to deliver polished, ready-to-use assets that meet the company's brand guidelines. This role requires a strong eye for design, proficiency in Figma, and the ability to thrive in a fast-moving marketing environment.
What You Will Do
- Design banners and creatives for digital advertising, social media, and email campaigns
- Create visually compelling landing pages that support marketing initiatives
- Develop pitch decks and presentations for internal and external use
- Produce a variety of marketing collateral based on the team's current needs
- Maintain visual consistency across all materials in line with brand guidelines
- Work closely with the marketing team in Figma, delivering polished, ready-to-use assets
- Collaborate with the team to brainstorm new ideas and concepts
- Provide design support for marketing campaigns and initiatives
- Ensure all design work is completed to a high standard and meets brand guidelines
What We Are Looking For
- Proven experience in marketing design, including banners, landing pages, presentations, or similar formats
- Strong portfolio demonstrating versatility across different marketing materials
- Proficiency in Figma, with all design work done in Figma
- Solid understanding of layout, typography, and visual hierarchy
- Ability to work independently, manage time effectively, and meet deadlines
- Clear and responsive communication with the team
- English language proficiency, sufficient for written collaboration
- Experience working in a fast-paced marketing environment
- Ability to adapt to changing priorities and deadlines
Nice to Have
- Experience working with B2B tech or software companies
- Motion graphics or basic animation skills
- Background in brand identity or visual system design
- Experience with other design tools, such as Adobe Creative Suite
Benefits and Perks
- Flexible working hours, with the ability to work up to 15 hours per week
- Remote work opportunities, with the ability to work from anywhere
- Collaborative and dynamic work environment
- Opportunity to work with a talented team of experts
- Professional development opportunities, with access to training and resources
- Competitive compensation package, with opportunities for growth and advancement
- Access to the latest design tools and software, including Figma and Adobe Creative Suite
- Recognition and reward for outstanding performance and contributions
How to Stand Out
- Make sure your portfolio is up-to-date and showcases your versatility in marketing design, including examples of banners, landing pages, and presentations.
- Develop a strong understanding of Figma and its capabilities to increase your chances of standing out as a candidate.
- Practice your communication skills, as clear and responsive communication with the team is essential for success in this role.
- Be prepared to provide examples of your experience working in a fast-paced marketing environment and your ability to adapt to changing priorities and deadlines.
- Research the company and its brand guidelines to demonstrate your understanding of the company's visual identity and values.
- Consider developing motion graphics or basic animation skills to increase your value as a candidate and enhance your portfolio.
- Be prepared to negotiate your compensation package, considering factors such as your experience, skills, and the company's budget
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