Marketing Director (AI & GTM Systems)

HuzzleHuzzle·Remote(Poland)
Marketing
GTM

WFA Digital Insight

The demand for marketing leaders with expertise in AI-driven GTM systems is skyrocketing, with the global market expected to reach

5 billion by 2027. As a Marketing Director at Huzzle, you'll be at the forefront of this revolution, driving growth and innovation for high-performing companies. With the remote job market booming, this role offers a unique opportunity to work with a cutting-edge company and take your career to the next level. Candidates should be prepared to showcase their technical skills, strategic thinking, and ability to drive results in a fast-paced environment.

Job Description

About the Role

The Marketing Director role at Huzzle is a rare opportunity to lead the charge in demand generation and pipeline growth for a company that's pushing the boundaries of AI-driven GTM systems. As a seasoned marketing professional, you'll be responsible for designing and executing systems that drive revenue, leveraging tools like Clay and Claude to build automated growth engines. You'll work closely with cross-functional teams to optimize marketing spend, improve conversion rates, and drive business results. In this role, you'll be the driving force behind Huzzle's marketing strategy, using your expertise in performance marketing, growth marketing, and demand generation to propel the company forward. You'll be working in a fast-paced, dynamic environment, where no two days are the same, and your creativity, technical skills, and strategic thinking will be put to the test. As a Marketing Director at Huzzle, you'll be part of a talented team of professionals who are passionate about innovation, growth, and customer satisfaction. You'll have the opportunity to work with a range of high-performing companies, from startups to established players, and help them scale their businesses using cutting-edge technology.

What You Will Do

  • Own and scale MQL generation and pipeline contribution, using data-driven insights to inform your strategy
  • Design and execute performance marketing campaigns tied to revenue, leveraging tools like Clay and Claude to optimize results
  • Build signal-based marketing systems aligned with outbound GTM motions, using automation and AI to drive efficiency
  • Leverage Claude for messaging, content generation, personalization, and workflow automation, to create a seamless customer experience
  • Develop automated marketing systems using AI and no-code tools, to drive scalability and growth
  • Optimize MQL → SQL conversion rates in collaboration with sales/GTM teams, using data analysis and strategic thinking to inform your approach
  • Manage and optimize marketing spend and CAC efficiency, to ensure maximum ROI
  • Drive content and campaign strategy with direct pipeline attribution, using your expertise in marketing analytics to measure success
  • Analyze and iterate on cost per MQL and pipeline ROI, using data-driven insights to inform your strategy

What We Are Looking For

  • Proven experience in performance marketing, growth marketing, or demand generation, with a track record of driving results
  • Hands-on expertise with Clay, including data enrichment, workflow automation, and campaign optimization
  • Strong working experience using Claude for marketing, automation, or GTM workflows, including content generation and personalization
  • Experience building automated GTM or marketing systems, using AI and no-code tools to drive efficiency
  • Background in B2B SaaS or outbound-driven environments, with a deep understanding of the sales and marketing funnel
  • Experience owning marketing budgets and performance metrics, with a focus on driving ROI and growth
  • Strong understanding of CRM systems and attribution models, including data analysis and insights

Nice to Have

  • Prior experience in a startup or agency environment, with a focus on innovation and growth
  • Familiarity with tools like Smartlead, HeyReach, or n8n, including workflow automation and data integration
  • Experience working with GTM Engineering or RevOps teams, including collaboration and strategic planning

Benefits and Perks

  • Fully remote work arrangement, with the flexibility to work from anywhere
  • Career growth opportunities, including professional development and mentorship
  • Peer community and networking opportunities, with access to a talented team of professionals
  • Ongoing support and guidance, including training and resources to help you succeed
  • Competitive compensation package, including salary, benefits, and equity
  • Access to cutting-edge technology and tools, including AI and no-code platforms
  • Flexible PTO and vacation policy, with a focus on work-life balance

How to Stand Out

  • Develop a deep understanding of AI-driven GTM systems and their applications in marketing, including tools like Clay and Claude
  • Showcase your technical skills, including expertise in data analysis, automation, and workflow optimization
  • Highlight your experience in performance marketing, growth marketing, and demand generation, including case studies and metrics
  • Be prepared to discuss your approach to marketing strategy and execution, including your ability to drive results and measure success
  • Research the company and its technology, including the competitive landscape and market trends, to demonstrate your interest and expertise
  • Prepare examples of your work, including marketing campaigns and automation workflows, to showcase your skills and experience
  • Be ready to discuss your career goals and how this role aligns with your aspirations, including your long-term vision and motivations

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