Marketing Director, CV IMPACT, US Cardiovascular Business Unit

Amgen·Remote(United States)
Marketing
Excel

WFA Digital Insight

The demand for experienced marketers in the pharmaceutical industry has surged, with a 25% increase in job postings over the past year. Amgen's commitment to innovation and patient care makes this role particularly attractive. With the company's focus on cardiovascular health, this Marketing Director position requires a unique blend of strategic vision, cross-functional collaboration, and industry expertise. As the job market continues to evolve, professionals with a strong background in marketing and a passion for healthcare are in high demand. Before applying, candidates should be prepared to showcase their ability to drive business growth, lead high-performing teams, and navigate the complexities of the pharmaceutical industry.

Job Description

About the Role

The Marketing Director, CV IMPACT, US Cardiovascular Business Unit at Amgen is a high-visibility role that requires a seasoned marketing professional with a deep understanding of the pharmaceutical industry. This position entails leading the development and execution of strategic marketing initiatives, partnering with cross-functional teams, and driving business growth. The successful candidate will be responsible for shaping the company's cardiovascular marketing strategy, working closely with medical, advocacy, and corporate communications teams to ensure alignment and maximum impact. As a member of the US Cardiovascular Business Unit, the Marketing Director will play a critical role in driving Amgen's mission to serve patients living with serious illnesses. With a focus on innovation, collaboration, and patient-centricity, this role offers a unique opportunity to make a meaningful difference in the lives of millions of people worldwide.

What You Will Do

  • Lead the development and implementation of the long-term vision and strategic roadmap for CV IMPACT
  • Design and execute innovative marketing initiatives and tactics to drive business growth and improve patient outcomes
  • Collaborate with cross-functional teams, including medical, advocacy, and corporate communications, to ensure alignment and maximum impact
  • Engage with opinion leaders, patient and professional societies, institutional decision makers, and payers to stay informed about industry trends and best practices
  • Oversee the execution of national and regional programs, including workstream programs, cross-stakeholder summits, communication campaigns, and sponsorship pull-through
  • Manage program budgets and track performance metrics to ensure success
  • Lead projects through the legal, regulatory, and medical review process
  • Coordinate with field teams and US/global marketing to drive business growth and improve patient outcomes

What We Are Looking For

  • Doctorate degree and 4 years of marketing experience, or Master's degree and 7 years of marketing experience
  • Proven track record of success in marketing, with a focus on cardiovascular health or a related field
  • Strong leadership and cross-functional collaboration skills, with the ability to work effectively with internal stakeholders and external partners
  • Excellent communication and project management skills, with the ability to prioritize multiple projects and deadlines
  • Strong analytical and problem-solving skills, with the ability to interpret complex data and develop strategic recommendations
  • Experience working in the pharmaceutical industry, with a deep understanding of the regulatory environment and industry trends

Nice to Have

  • Experience with Excel and other marketing analytics tools
  • Familiarity with the US healthcare system, including reimbursement and access policies
  • Knowledge of cardiovascular disease management and treatment options

Benefits and Perks

  • Competitive salary and benefits package
  • Opportunity to work with a talented and dedicated team of professionals
  • Collaborative and dynamic work environment
  • Professional development opportunities, including training and education programs
  • Recognition and reward programs for outstanding performance
  • Flexible work arrangements, including remote work options

How to Stand Out

  • Develop a strong understanding of the pharmaceutical industry, including regulatory requirements and industry trends
  • Showcase your ability to drive business growth and improve patient outcomes through strategic marketing initiatives
  • Highlight your experience working with cross-functional teams, including medical, advocacy, and corporate communications
  • Be prepared to discuss your approach to project management, including prioritizing multiple projects and deadlines
  • Emphasize your ability to interpret complex data and develop strategic recommendations
  • Research Amgen's mission and values, and be prepared to discuss how your skills and experience align with the company's goals

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