Marketing Specialist, DACH

SolarEdgeSolarEdge·Remote(Munich)
Marketing
Excel

WFA Digital Insight

The demand for digital marketing specialists in the renewable energy sector has surged, with companies like SolarEdge driving innovation in smart energy technology. With a growing need for skilled professionals to manage campaigns and lead generation, this role stands out for its focus on the DACH region and emphasis on B2B and B2B2C marketing. Before applying, candidates should be aware of the importance of staying up-to-date with the latest marketing trends and technologies, as well as having a strong understanding of the regional market.

Job Description

About the Role

SolarEdge is seeking a Marketing Specialist to support the implementation of marketing activities and events in the DACH region. The successful candidate will be responsible for planning and executing quarterly lead-generation campaigns, developing marketing content, and managing advertising and media planning.

Responsibilities

  • Plan and execute quarterly lead-generation campaigns
  • Lead content development across newsletters, case studies, articles, testimonials, sales presentations, and other marketing collateral
  • Manage advertising and media planning
  • Develop localized and engaging social media and digital content tailored to the DACH market
  • Oversee planning and execution of events, including trade shows, customer events, and partner activities

Requirements

  • Proficiency in Excel
  • Experience in marketing, preferably in the renewable energy sector

How to Stand Out

  • Develop a strong understanding of the DACH market and its specific needs and trends
  • Create a portfolio that showcases your experience in managing campaigns and lead generation
  • Be prepared to discuss your experience with marketing automation tools and CRM systems
  • Highlight your ability to work in a fast-paced environment and prioritize multiple projects simultaneously
  • Research SolarEdge's products and services to demonstrate your knowledge of the company and its mission

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