Marketing Specialist, DACH
Marketing
Excel
WFA Digital Insight
As the demand for renewable energy solutions grows, so does the need for skilled marketing professionals. With a 25% increase in solar energy adoption in 2025, companies like SolarEdge are at the forefront of innovation. This role stands out for its focus on smart energy technologies and its emphasis on creative, results-driven marketing strategies. Candidates should be prepared to showcase their expertise in lead generation, content development, and campaign execution.
Job Description
About the Role
SolarEdge is seeking a Marketing Specialist to join their EU Marketing team. The successful candidate will support the implementation of marketing activities and events to sustain SolarEdge's marketing strategy in the DACH region.Responsibilities
- Plan and execute quarterly lead-generation campaigns to increase pipeline and drive revenue growth
- Lead content development across newsletters, case studies, articles, testimonials, sales presentations, and other marketing collateral
- Manage advertising and media planning, ensuring effective execution across relevant channels
- Develop localized and engaging social media and digital content tailored to the DACH market
- Oversee planning and execution of events, including trade shows, customer events, and partner activities
Requirements
- Proficiency in Excel
- Experience in marketing, preferably in the renewable energy sector
Nice to Have
- Knowledge of the DACH market and its specific requirements
- Experience with social media and digital content creation
Benefits
- Opportunity to work with a global leader in smart energy technology
- Collaborative and dynamic work environment
- Professional growth and development opportunities
How to Stand Out
- Be prepared to provide specific examples of successful lead-generation campaigns you've managed in the past.
- Showcase your creativity and expertise in content development, including social media and digital content tailored to specific markets.
- Highlight your experience with Excel and other marketing tools, and be ready to demonstrate your skills in a practical exercise.
- Prepare to discuss your understanding of the DACH market and how you would adapt marketing strategies to meet its unique needs.
- When discussing salary, be ready to provide evidence of your market worth and the value you can bring to the company.
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