Media & Entertainment Digital Marketer
Other
GTMExcel
WFA Digital Insight
As demand for digital marketers with expertise in GTM and Excel continues to rise, Autodesk's remote Media & Entertainment Digital Marketer role stands out. With the growth of online education and digital content, this position offers a chance to drive adoption and awareness among university students and educators. Candidates with experience in performance-oriented digital content and web, social, and influencer programs will have an edge.
Job Description
About the Role
Autodesk is seeking a Digital Marketing Manager to support the digital-led go-to-market (GTM) program for the Autodesk Flow Studio education strategy.Responsibilities
- Execute the Education team's digital marketing strategy to drive growth of new student/educator adoption and monthly active users
- Build and execute full-funnel, digital-first tactics across web, email, in-product messaging, social, influencer, and paid channels
- Manage education web pages to optimize customer journeys for self-service adoption and ongoing usage
- Partner with cross-functional teams and drive an organic social strategy that resonates with student creators
Requirements
- Experience in digital marketing, particularly in growing consumer adoption and usage through performance-oriented digital content, web, social, and influencer programs
How to Stand Out
- Familiarize yourself with Autodesk Flow Studio and its target audience to tailor your application
- Highlight your experience with GTM and Excel in your resume and cover letter
- Prepare examples of successful digital marketing campaigns you've led or been a part of
- Be ready to discuss how you stay up-to-date with the latest trends in digital marketing and education technology
This is a remote position listed on WFA Digital, the platform for professionals who work from anywhere. Browse more remote jobs across all categories.