Member of Marketing Staff
WFA Digital Insight
The demand for skilled digital marketers who can drive growth through innovative content strategies has skyrocketed, with a notable 25% increase in job openings over the past year. Slingshot, a pioneer in AI solutions for mental health, is seeking a talented Member of Marketing Staff to propel their mission forward. With a strong emphasis on autonomy and flexibility, this role stands out in the current remote job market. Candidates should be prepared to showcase their creative prowess, data-driven mindset, and ability to thrive in a fast-paced environment. As the digital landscape continues to evolve, professionals with expertise in remote work and digital skills are in high demand, making this an exciting opportunity for those looking to make a meaningful impact.
Job Description
About the Role
As a Member of the Marketing Staff at Slingshot, you will be at the forefront of inventing new ways for people to discover Ash, the first AI designed for mental health. Your day-to-day will involve creating content that not only resonates with audiences but also drives growth. You will be working closely with the marketing team, the Head of Marketing, and the founders to ensure that every piece of content, every social campaign, and every growth experiment aligns with Slingshot's mission and values. Given the company's focus on autonomy, flexibility, and support, you will have the freedom to experiment, learn, and adapt quickly.The role is hands-on, requiring you to be a true jack-of-all-trades. One day, you might be writing and shipping a social campaign, and the next, you could be designing a growth experiment or turning a product moment into content that travels. Your work will directly impact how Ash is perceived online and how people trust it with their mental health. This is a unique opportunity to build something from the ground up, to see the direct impact of your work, and to be part of a team that is passionate about making support more accessible.
Slingshot's commitment to empowerment, flexibility, and support creates an environment where individuals can do their best work. The company's dream-big, iterate-fast, and care-deeply approach means that you will be part of a team that values innovation, speed, and genuine care for its users. With offices in New York City and London and a well-funded Series A backing, Slingshot is poised for significant growth, and your role will be pivotal in this journey.
What You Will Do
- Create content that travels across social channels, focusing on earning attention and trust.
- Design and execute growth experiments across social, organic, referral, and emerging channels.
- Use data to decide which content, channels, and experiments deserve more investment.
- Translate Ash's positioning and messaging into content and campaigns that drive results.
- Turn product launches and cultural moments into content and campaigns that build audience and demand.
- Read and analyze metrics to understand what is moving the needle and act on it.
- Build and grow Ash's social presence from the ground up, focusing on community, tone, and engagement.
- Partner closely with the marketing team, Head of Marketing, and founders to align strategies.
- Stay up-to-date with the latest trends and best practices in digital marketing and growth hacking.
- Continuously evaluate and improve the effectiveness of marketing strategies and campaigns.
What We Are Looking For
- 3 to 5 years of experience in social, content, growth, or creator-led marketing, preferably in an early-stage startup.
- Strong creative judgment with the ability to produce original content.
- Experience in growing an audience, either on personal channels or for a brand.
- Understanding of what makes content spread and the ability to create such content.
- Growth-minded with the ability to design clean experiments and interpret data honestly.
- Brand-fluent, understanding how to maintain consistent messaging and positioning.
- A builder, not a delegator, with a preference for hands-on work.
- Scrappy and self-directed, able to work effectively in a fast-paced environment.
- Strong content and social instincts with the ability to create engaging content for various platforms.
- Familiarity with analytics tools and the ability to use data to inform decisions.
Nice to Have
- Experience with AI or health-tech marketing.
- Knowledge of conversational design and its applications.
- Familiarity with machine learning concepts and their integration into marketing strategies.
- Experience in managing and growing a community around a brand or product.
Benefits and Perks
- Competitive compensation package.
- Opportunity to work with a well-funded Series A company.
- Flexible and remote work options.
- Comprehensive health insurance.
- Generous PTO policy.
- Access to the latest tools and technologies in digital marketing.
- Professional development opportunities.
- The chance to be part of a team making a significant impact in mental health support.
How to Stand Out
- Develop a strong portfolio: Showcase your ability to create engaging content and drive growth through previous work examples.
- Stay updated on the latest trends: Follow industry leaders and blogs to stay informed about the newest strategies and tools in digital marketing.
- Prepare to talk data: Be ready to discuss how you use analytics to inform your marketing decisions and measure success.
- Highlight your creative side: Share examples of original content you've created and how it performed.
- Showcase your ability to work independently: As a hands-on role, demonstrate how you can self-direct and manage your work effectively.
- Be prepared to discuss brand strategy: Understand how to maintain consistent messaging and positioning across different channels.
- Research the company: Understand Slingshot's mission, values, and products to show your genuine interest and alignment with the role.
This is a remote position listed on WFA Digital, the platform for professionals who work from anywhere. Browse more remote jobs across all categories.