Paid Media Manager (Contract)

Marketing

WFA Digital Insight

The demand for paid media specialists has seen a significant surge in recent years, with a notable 25% growth in 2025 alone. As companies shift their focus towards digital marketing, the need for skilled professionals who can navigate the complex world of paid media has never been more pressing. Movement Strategy, a pioneering firm in the industry, is now seeking a skilled Paid Media Manager to join their team remotely. With the rise of remote work, candidates with strong digital skills and the ability to work independently are in high demand. Before applying, candidates should be aware that this role requires a deep understanding of digital marketing principles and the ability to adapt to a fast-paced environment.

Job Description

About the Role

The Paid Media Manager position at Movement Strategy is a challenging and rewarding contract role that involves managing digital campaigns across various platforms. As a key member of the team, you will be responsible for developing and executing paid media strategies that drive real results for clients. Your day-to-day tasks will include analyzing campaign performance, optimizing ads for better ROI, and collaborating with the team to achieve shared goals.

The role of a Paid Media Manager is crucial in today's digital landscape, where companies are constantly looking for ways to reach their target audiences more effectively. By joining Movement Strategy, you will be working with a team of experts who are passionate about delivering innovative solutions in the field of digital marketing.

Movement Strategy is a company that values creativity, innovation, and teamwork. As a remote worker, you will be part of a distributed team that is spread across different time zones and regions. You will need to be self-motivated, disciplined, and able to work independently with minimal supervision.

What You Will Do

Develop and execute comprehensive paid media strategies across multiple channels, including Google Ads, Facebook Ads, and other platforms.
Conduct thorough analysis of campaign performance, including metrics such as click-through rates, conversion rates, and return on ad spend.
Optimize ads for better performance, including ad copy, targeting, and bidding strategies.
Collaborate with the team to achieve shared goals and objectives, including brainstorming sessions and strategy meetings.
Stay up-to-date with the latest trends and developments in the field of paid media, including new platforms, tools, and technologies.
Manage and allocate budgets for paid media campaigns, ensuring that spend is optimized and aligned with client goals.
Provide regular reporting and insights to clients, including campaign performance, recommendations, and areas for improvement.
Work closely with the design team to develop visually appealing and effective ad creatives.
Participate in ongoing education and training to stay current with industry developments and best practices.

What We Are Looking For

A minimum of 3 years of experience in paid media management, including experience with Google Ads and Facebook Ads.
Strong understanding of digital marketing principles, including targeting, bidding, and optimization strategies.
Experience with campaign analysis and optimization, including the use of tools such as Google Analytics.
Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.
Ability to work independently with minimal supervision, including self-motivation and discipline.
Strong analytical and problem-solving skills, with the ability to interpret complex data and develop insights.
Experience with budget management and allocation, including the ability to optimize spend and achieve ROI goals.
Familiarity with industry trends and developments, including new platforms, tools, and technologies.

Nice to Have

Experience with other paid media platforms, including LinkedIn Ads, Twitter Ads, and native advertising.
Familiarity with marketing automation tools, including Marketo and Pardot.
Experience with data analysis and visualization tools, including Tableau and Power BI.
Certification in Google Ads or Facebook Ads, including specialist certifications in areas such as search or display advertising.

Benefits and Perks

Competitive contract rate, including benefits and perks such as health insurance and retirement planning.
Opportunity to work with a leading company in the field of digital marketing, including the chance to work with major brands and clients.
Flexible working hours, including the ability to work from home or remotely.
Ongoing education and training, including access to industry events and conferences.
Collaborative and dynamic work environment, including regular team meetings and social events.
Access to the latest tools and technologies, including industry-leading software and platforms.
Recognition and reward for outstanding performance, including bonuses and promotions.

How to Stand Out

Develop a strong portfolio that showcases your experience and skills in paid media management, including case studies and campaign results.
Stay up-to-date with the latest trends and developments in the field of paid media, including new platforms, tools, and technologies.
Be prepared to provide specific examples of your experience and skills during the interview process, including metrics and results.
Research the company and the role thoroughly, including the company culture and values.
Practice your communication and collaboration skills, including the ability to work effectively with cross-functional teams.
Be prepared to discuss your experience with campaign analysis and optimization, including the use of tools such as Google Analytics.
Consider obtaining certification in Google Ads or Facebook Ads to demonstrate your expertise and commitment to the field.

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