Performance Marketing Contractor (Paid Media)
WFA Digital Insight
The demand for skilled performance marketing professionals has surged in recent years, with a notable 25% increase in job postings for paid media specialists in 2025. As the digital landscape continues to evolve, companies like Compose.ly are seeking experts who can navigate the complex world of online advertising. With the rise of remote work, professionals with strong digital skills are in high demand. Compose.ly stands out for its innovative approach to content creation and its commitment to fostering a remote-friendly work environment. Before applying, candidates should be prepared to showcase their expertise in paid media and their ability to work independently in a fast-paced, remote setting.
Job Description
About the Role
As a Performance Marketing Contractor at Compose.ly, you will be at the forefront of the company's paid media strategy, working to drive engagement and conversion through targeted online campaigns. Your day-to-day responsibilities will involve managing and optimizing campaigns across various platforms, including Google Ads and social media. You will be part of a dynamic team that values innovation and creativity, and you will have the opportunity to contribute to the development of new marketing strategies.The role of a performance marketing professional is crucial in today's digital age, as companies seek to maximize their online presence and reach their target audiences effectively. By joining Compose.ly, you will be part of a team that is passionate about delivering high-quality content and leveraging the power of paid media to drive business results.
Compose.ly operates in a fast-paced, remote work environment, which means you will need to be self-motivated and able to work independently. You will have the flexibility to manage your time and workload, but you will also be expected to meet deadlines and deliver results.
What You Will Do
- Develop and execute comprehensive paid media strategies across multiple platforms
- Manage and optimize campaigns to achieve maximum ROI and meet business objectives
- Conduct market research and analyze campaign performance data to inform future strategies
- Collaborate with the content team to ensure alignment between paid media and content marketing efforts
- Stay up-to-date with the latest trends and best practices in paid media and digital marketing
- Manage budgets and ensure cost-effective use of resources
- Monitor and report on campaign performance, providing insights and recommendations for improvement
- Work closely with the sales team to develop targeted campaigns that drive conversions
What We Are Looking For
- 3+ years of experience in paid media and performance marketing
- Proven track record of success in managing and optimizing paid media campaigns
- Strong understanding of digital marketing principles and paid media platforms
- Experience with campaign management tools and software
- Excellent analytical and problem-solving skills
- Ability to work independently in a remote environment
- Strong communication and collaboration skills
- Bachelor's degree in Marketing or a related field
Nice to Have
- Experience with Google Ads and social media advertising
- Certification in Google Ads or other relevant platforms
- Knowledge of SEO principles and how they intersect with paid media
- Experience with data analysis and visualization tools
Benefits and Perks
- Competitive compensation package
- Opportunity to work with a dynamic and innovative company
- Flexible, remote work environment
- Access to the latest tools and technologies in paid media and digital marketing
- Professional development opportunities, including training and certification programs
- Health and wellness benefits, including mental health support
- Generous PTO policy and paid holidays
- Remote stipend to support your home office setup
How to Stand Out
- Tip: Make sure your portfolio includes specific examples of successful paid media campaigns you've managed, including metrics and results.
- To stand out, highlight your ability to analyze data and provide actionable insights to inform future campaigns.
- Be prepared to discuss your experience with different paid media platforms and how you've optimized campaigns for maximum ROI.
- When negotiating salary, consider the average market rate for performance marketing professionals and be prepared to make a strong case for your worth.
- Red flag: If the company is unclear about expectations or seems disorganized, it may be a sign of a larger issue with their remote work environment.
- Tip: Showcase your knowledge of the latest trends and best practices in paid media and digital marketing, and be prepared to discuss how you stay up-to-date in the field.
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