Principal Marketing Specialist

About the Role

The marketing team at NTT Limited is dedicated to pushing the boundaries of what is possible, and as a Principal Marketing Specialist, you will play a key role in driving this mission forward. You will have the opportunity to work on a wide range of marketing initiatives, from campaign development to sales enablement, and will be responsible for coaching and mentoring less experienced members of the team.

NTT Limited is renowned for its technical excellence and leading innovations, and as a member of the marketing team, you will be expected to stay up-to-date with the latest industry trends and technologies. You will have a strong understanding of marketing best practices, data privacy compliance, and the features and benefits of the company's products and services.

What You Will Do

• Manage the development and execution of marketing campaigns across multiple channels
• Develop and maintain the marketing activity calendar and supporting information
• Ensure that marketing activities align with the company's overall business objectives and are communicated effectively to all stakeholders
• Support the marketing activity owners to perform readiness planning and ensure that all stakeholders understand the campaign mechanisms, timing, requirements, and metrics
• Manage the development of targeted demand generation programs that are unique, relevant, and executable by the assigned business units
• Work with internal teams and external suppliers to ensure the delivery of efficient service
• Manage the delivery of content, tools, and materials for internal and external communications
• Engage in and facilitate sales enablement activities that create alignment between sales, marketing, and key partners
• Ensure that all marketing activities related to sales enablement are obtained via the existing and recommended or relevant channels
• Manage programs that contribute to partners committing investment for incremental marketing activities or resources in the appropriate areas
• Provide expertise on the development of marketing collateral that enables sales and generates interest
• Contribute to the development of case studies on key projects and clients that help drive credibility and interest in organizational services
• Coach, mentor, and provide guidance to less experienced members of the team

What We Are Looking For

• Extended knowledge and understanding of all relevant industry standards
• Extended knowledge and understanding of best practices for marketing
• Excellent written and verbal communication skills, including the ability to be influential and persuasive with stakeholders
• Excellent ability to interact with a variety of internal team members at different levels in the organization
• Demonstrated understanding of the features and benefits of the company's products and services
• Extended understanding of how databases are utilized in effective marketing
• Excellent ability to articulate the company's value proposition
• Excellent ability to work with and manage many projects within the required deadlines
• Extended awareness of data privacy and compliance as they relate to marketing activities
• Extended knowledge of A/B testing principles and tools to optimize marketing campaigns
• Bachelor's degree or equivalent in Marketing Management or related field
• Extended demonstrated experience in all aspects of marketing

Nice to Have

• Experience with Excel and other marketing tools
• Certification in marketing or a related field
• Experience working in a remote or distributed team environment
• Knowledge of South African market trends and regulations

Benefits and Perks

• Competitive salary and benefits package
• Opportunities for career growth and professional development
• Collaborative and dynamic work environment
• Flexible working hours and remote work options
• Access to cutting-edge technology and tools
• Comprehensive health and wellness programs
• Generous paid time off and holiday leave
• Professional development and training opportunities
• Recognition and reward programs for outstanding performance

• Make sure to highlight your experience with marketing automation tools and platforms, such as Excel, in your resume and cover letter.
• Be prepared to provide specific examples of successful marketing campaigns you have managed and the results you achieved.
• Show a willingness to learn and adapt to new technologies and trends in the marketing industry.
• Emphasize your ability to work collaboratively with cross-functional teams and external partners.
• Consider creating a portfolio of your work, including case studies and marketing collateral, to demonstrate your skills and expertise.
• Be prepared to discuss your understanding of data privacy and compliance, and how you ensure that marketing activities are aligned with these principles.
• Research the company's products and services, and be prepared to discuss how you can contribute to the development of marketing campaigns and sales enablement activities.