Principal Product Lead MarTech AI

About the Role

The day-to-day responsibilities will involve close collaboration with various teams, including engineering, design, and marketing, to ensure the product meets the highest standards of innovation and customer satisfaction. This role is not about managing traditional features but about creating and leading a proprietary AI ecosystem that redefines content generation and personalization.

What You Will Do

• Translate complex AI concepts into compelling narratives for C-suite stakeholders and enterprise clients.
• Drive product-led growth by understanding the needs of modern marketers and turning those insights into market stories.
• Represent the product in industry forums and executive briefings to position Bounteous's AI capabilities as the gold standard in MarTech.
• Own the multi-year product vision and balance innovation with technical feasibility and ethical considerations.
• Identify untapped opportunities within the MarTech stack to expand the product's footprint and increase its stickiness within enterprise workflows.
• Lead a culture of experimentation, focusing on high-growth levers that drive ROI and enterprise retention.
• Promote and enforce key information security practices, including awareness, risk assessment, and compliance with data privacy standards.
• Ensure data protection measures are integrated throughout the information lifecycle to safeguard sensitive information.
• Collaborate with cross-functional teams to align product development with business objectives and market trends.

What We Are Looking For

• Proven experience in a product leadership role, preferably in MarTech or a related field.
• Strong expertise in Salesforce and its ecosystem.
• Understanding of AI technologies, particularly Generative AI, and their applications in marketing.
• Experience with product evangelism and market leadership.
• Ability to develop and execute a strategic product roadmap.
• Strong communication and storytelling skills, with the ability to engage both technical and non-technical audiences.
• Experience in driving product-led growth and experimentation.
• Knowledge of information security practices and data privacy regulations such as GDPR and CCPA.
• Strong analytical and problem-solving skills, with the ability to balance technical and business considerations.

Nice to Have

• Experience working with agile methodologies and leading cross-functional teams.
• Familiarity with cloud technologies and their integration with MarTech solutions.
• Certification in product management or a related field.
• Experience with ethical AI and its implications on product development.

Benefits and Perks

• Competitive compensation package.
• Opportunity to work with a leading digital transformation consultancy.
• Collaborative and dynamic work environment.
• Professional development opportunities, including training and conference sponsorships.
• Flexible and remote work arrangements.
• Access to the latest technologies and tools.
• Recognition and reward for outstanding performance.

• Develop a strong understanding of Salesforce and its applications in MarTech to stand out as a candidate.
• Build a portfolio that showcases your product leadership skills, including examples of strategic roadmaps and product-led growth initiatives.
• Prepare to discuss ethical AI and data privacy, highlighting your knowledge of regulatory standards and best practices.
• Emphasize your ability to communicate complex technical concepts to non-technical stakeholders and clients.
• Research Bounteous's approach to digital transformation and MarTech innovation to demonstrate your interest and alignment with the company's mission.
• Be ready to provide specific examples of driving product growth and experimentation, and how you balanced technical and business considerations.
• Show enthusiasm for the evolving landscape of MarTech and AI, and a willingness to continuously learn and adapt.