Principal Product Manager Acquisition Products
WFA Digital Insight
The demand for skilled product managers in the tech industry has surged, with a 25% increase in job openings over the past year. As companies like ButterflyMX continue to innovate and expand their product offerings, the need for experienced professionals who can drive growth and improvement has become paramount. With its commitment to empowering people through automation, ButterflyMX stands out as a company that values excellence and innovation. Candidates should be prepared to showcase their expertise in product management, AI-driven workflow automation, and customer experience. Before applying, it's essential to understand the current market trends and the company's unique culture and values.
Job Description
About the Role
The Principal Product Manager Acquisition Products will play a crucial role in driving the development of ButterflyMX's acquisition products. This involves understanding customer needs, identifying areas for improvement, and leading the team to create innovative solutions. As a key member of the product team, you will be responsible for owning the product roadmap, evaluating assumptions, and evolving the plan based on your findings.ButterflyMX is a mission-driven company that aims to empower people to automate property access, operations, and security from a single platform. With products installed in over 20,000 properties worldwide, the company is poised for continued growth and expansion. As a Principal Product Manager, you will be an integral part of this growth, working closely with cross-functional teams to drive product development and improvement.
The day-to-day responsibilities of this role will involve working with various stakeholders, including customers, operators, and internal teams. You will need to navigate complex integration landscapes, conduct rigorous discovery, and establish metrics to measure success.
What You Will Do
- Take ownership of the product roadmap for acquisition products, evaluating assumptions and evolving the plan based on findings
- Define and drive the end-to-end experience across two connected user groups, focusing on consumer-facing and operator-facing experiences
- Identify areas where AI-driven automation can reduce friction and improve outcomes, building capabilities that earn trust
- Navigate complex integration landscapes, working with third-party platforms and data sources
- Conduct rigorous discovery by getting close to end users and operators, sharpening problem definitions, and iterating with Design and Engineering on solutions
- Establish metrics that matter and hold yourself accountable to them
- Collaborate with cross-functional teams, including Design, Engineering, and Marketing, to drive product development and improvement
- Develop and maintain a deep understanding of customer needs, market trends, and competitor activity
- Communicate product plans and progress to stakeholders, including executives, customers, and partners
- Stay up-to-date with industry trends, emerging technologies, and best practices in product management
What We Are Looking For
- 7+ years of experience in product management, with a track record of owning products from concept to market
- Funnel and conversion fluency, with the ability to identify where a journey breaks down and how to fix it
- Consumer UX instincts for high-stakes decisions, understanding the importance of trust, clarity, and confidence
- Deep familiarity with AI-driven communication and workflow automation, with a focus on responsible deployment
- B2B2C fluency, with experience building products that serve both end-users and buyers
- Integration-savviness, with the ability to navigate complex third-party ecosystems and understand product tradeoffs
- AI-native thinking, with a focus on asking how intelligence can be applied to product problems
- Excellent communication and collaboration skills, with the ability to work with cross-functional teams
- Strong analytical and problem-solving skills, with the ability to drive data-informed decision-making
Nice to Have
- Experience working with remote teams and distributed workforces
- Familiarity with the real estate or property management industry
- Knowledge of cloud-based technologies and platform-as-a-service (PaaS) solutions
- Experience with Agile development methodologies and lean product development
Benefits and Perks
- Competitive salary and benefits package
- Flexible working hours and remote work options
- Professional development opportunities, including training and conference sponsorships
- Access to cutting-edge technologies and tools
- Collaborative and dynamic work environment
- Recognition and reward for outstanding performance
- Comprehensive health insurance and wellness programs
- Generous paid time off and holiday policy
- Remote stipend and home office setup support
How to Stand Out
- To stand out, demonstrate your expertise in AI-driven workflow automation and customer experience, highlighting specific examples and case studies.
- Be prepared to discuss your approach to product management, including your experience with funnel and conversion optimization.
- Showcase your analytical skills, including your ability to drive data-informed decision-making and measure product success.
- Emphasize your ability to work collaboratively with cross-functional teams, including Design, Engineering, and Marketing.
- Be ready to discuss your experience working with complex integration landscapes and third-party platforms.
- Highlight your knowledge of industry trends, emerging technologies, and best practices in product management.
- When discussing salary, be prepared to provide specific examples of your accomplishments and the value you can bring to the company.
This is a remote position listed on WFA Digital, the platform for professionals who work from anywhere. Browse more remote jobs across all categories.