Product Marketing Manager, Workvivo - UKI
Marketing
WFA Digital Insight
As demand for remote marketing specialists surges, Zoom's Product Marketing Manager role stands out in the UKI market. With a focus on AI-powered communications, this position requires high-impact digital skills and the ability to drive adoption. Candidates should be prepared to showcase their expertise in crafting compelling narratives and launching competitive strategies.
Job Description
About the Role
The Product Marketing Manager will own the narrative, launch motion, and competitive strategy for Zoom's AI Communications Hub. This role sits at the intersection of product, marketing, and sales, requiring collaboration to drive everyday value.Responsibilities
- Generate developer-centric marketing content to communicate value
- Orchestrate messaging across marketing, customer communications, partner channels, and sales
- Own the positioning and narrative for the AI Communications Hub
- Translate complex AI capabilities into simple, compelling customer-first value
Requirements
- 3-5+ years of Product Marketing or Product Communications experience within SaaS
- Exceptional storytelling and writing skills that simplify complexity and inspire action
How to Stand Out
- Develop a portfolio showcasing your ability to craft compelling narratives and launch competitive strategies in a SaaS environment.
- Highlight your experience with AI-powered communications and digital skills, such as content generation and messaging orchestration.
- Prepare to discuss how you've driven adoption and built stickiness in previous roles.
- Be ready to demonstrate your understanding of the UKI market and how you'd tailor your approach to this region.
- Showcases your skills in sales enablement, including building USPs, ROI stories, and objection handling.
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