Product Marketing, Velocity (Mid-market & SMB) Segment

StripeStripe·Remote(Remote US)·Work From Anywhere
Marketing
GTMExcel

WFA Digital Insight

As demand for digital payment solutions surges, product marketers with GTM expertise are in high demand. Stripe's commitment to innovation and customer-centric approach make this role particularly compelling. With the mid-market and SMB segment growing rapidly, candidates should be prepared to showcase their ability to drive scalable demand generation and industry marketing strategies.

Job Description

About the Role

Stripe is seeking a Product Marketing specialist to focus on the Velocity segment, which encompasses mid-market and SMB businesses.

Responsibilities

  • Be the expert on our Velocity users, identifying new growth opportunities and translating them into actionable GTM strategies
  • Partner with regional demand gen, field, and partner marketing functions to design and execute a scaled marketing engine
  • Use data and insights to identify opportunities to improve the sales funnel and create compelling customer-facing messaging

Requirements

  • Strong GTM and Excel skills
  • Ability to drive scalable demand generation and industry marketing strategies

How to Stand Out

  • Develop a deep understanding of Stripe's products and differentiation to stand out in your application
  • Showcase your ability to analyze customer insights, sales data, and market trends to drive GTM strategies
  • Prepare examples of how you've optimized marketing engines and improved sales funnels in previous roles
  • Be ready to discuss your experience with scalable demand generation and industry marketing motions
  • Tailor your resume and cover letter to highlight your relevant skills and experience, such as GTM and Excel expertise

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