Regional Partner Marketing Manager
WFA Digital Insight
The remote job market is witnessing a surge in demand for partner marketing specialists, with a 25% increase in postings over the last year. Openai's commitment to AI research and deployment makes this Regional Partner Marketing Manager role particularly intriguing. Candidates should be aware that this position requires a unique blend of digital marketing expertise, strategic thinking, and cross-functional collaboration. With the company's focus on safety and human needs, applicants should be prepared to demonstrate their ability to drive growth while prioritizing these values. As the job market continues to evolve, professionals with experience in co-marketing and alliances marketing are in high demand, making this role an attractive opportunity for those looking to leverage their skills in a forward-thinking company.
Job Description
About the Role
The Regional Partner Marketing Manager will play a pivotal role in leading Openai's US-based partner marketing efforts. This position entails designing and executing co-marketing programs that drive measurable growth through partners. The ideal candidate will have a strong background in partner marketing, alliances marketing, or related fields, with a proven track record of building and scaling successful programs globally.As a key member of the team, the Regional Partner Marketing Manager will work closely with cross-functional teams, including product growth partnerships, creative teams, and external partners. This role requires a deep understanding of the partner ecosystem and the ability to develop and maintain strong relationships with strategic partners.
Openai is committed to ensuring that artificial general intelligence benefits all of humanity. The company's mission is built on the principles of safety, ethical use, and human needs, and the Regional Partner Marketing Manager will be expected to embody these values in their work.
What You Will Do
- Own and scale partner marketing strategy for US-based partners, designing and leading effective and scalable co-marketing programs
- Serve as the lead marketing counterpart to strategic US-based partners, acting as a trusted functional advisor and primary liaison across internal stakeholders
- Support partnerships pre-deal, influencing marketing commitments and joint value propositions
- Lead end-to-end go-to-market strategy and execution for key partnerships
- Define and operationalize performance frameworks, setting clear KPIs and delivering executive-level insights
- Continuously optimize programs to maximize impact, efficiency, and ROI
- Lead global-to-local execution, ensuring campaigns are effectively adapted across regions and markets while maintaining strategic consistency and brand integrity
- Collaborate with cross-functional teams to ensure alignment and effective execution of co-marketing initiatives
- Develop and maintain strong relationships with strategic partners, identifying opportunities for growth and expansion
What We Are Looking For
- 10+ years of experience in partner marketing, alliances marketing, co-marketing, or related roles
- Proven track record of building and scaling successful partner marketing programs globally
- Strong verbal and written communication skills, with the ability to influence senior stakeholders internally and externally
- Experience working cross-functionally in fast-moving environments, including product, growth, sales, and marketing teams
- Data-driven mindset, with the ability to define and track KPIs, analyze performance, and make recommendations
- Comfortable managing multiple geographies and market nuances
- Strong project management and organizational skills, with the ability to conceptualize campaigns, build assets, and drive execution
- Experience with digital marketing tools and platforms
- Strong analytical and problem-solving skills
Nice to Have
- Experience working in the AI or tech industry
- Familiarity with Openai's products and services
- Knowledge of marketing automation platforms and CRM systems
- Certification in marketing or a related field
- Experience with agile project management methodologies
Benefits and Perks
- Competitive compensation package
- Opportunities for professional growth and development
- Collaborative and dynamic work environment
- Flexible working hours and remote work options
- Access to cutting-edge technology and tools
- Comprehensive health and wellness programs
- Generous paid time off and holiday policy
- Retirement savings plan and matching program
- Employee stock options and equity program
How to Stand Out
- To stand out as a candidate, be prepared to provide specific examples of successful partner marketing programs you've led in the past, including metrics and results.
- Familiarize yourself with Openai's products and services, as well as the company's mission and values, to demonstrate your understanding of the company's goals and priorities.
- Highlight your experience working with cross-functional teams, including product, growth, sales, and marketing, to show your ability to collaborate and drive results in a fast-moving environment.
- Be prepared to discuss your approach to measuring and optimizing the success of co-marketing initiatives, including the KPIs you would use and the tools you would leverage.
- Consider creating a portfolio or case studies that demonstrate your expertise in partner marketing and your ability to drive growth through strategic partnerships.
- When negotiating salary, be sure to research the market rate for similar positions and be prepared to discuss your expectations and requirements.
- Be aware of the company's commitment to safety, ethical use, and human needs, and be prepared to discuss how you would embody these values in your work as a Regional Partner Marketing Manager.
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